Empowering new campaign directed by Tim Brown through 1stAveMachine champions business owners’ ability to be independent and brave Web creation platform WIX has launched ‘Do it. Yourself’, a dynamic new campaign aimed at current and future business owners. Directed by Tim Brown through international production studio 1stAveMachine, the spot elevates self-reliance as a badge of […]
Created by 10 Days for the natural deodorant’s Santa-inspired scent, the quirky campaign brings an X-rated twist to a festive fable From a bushy white beard to a pair of big black boots and a bulging sack, everyone knows what Father Christmas looks like – but have you ever wondered what he smells like? And […]
Dashlane, a leader in the world of credential security, is urging cybersecurity professionals and CISO’s to leave drama out of IT and keep it where it belongs — slaying dark sorcerers beyond the realm. As the enterprise credential manager of choice, Dashlane empowers IT administrators with innovative + secure tools, enabling employees to keep their […]
The Many has announced the hiring of Joe Robbins as its Director of Emerging Technology and Innovation. Robbins, a media and tech veteran with more than 20 years of experience, will lead the agency’s efforts to integrate emerging technologies into client projects, focusing on areas such as extended reality (XR), immersive media and artificial intelligence. The […]
AOR Fortnight Collective captures the welcoming spirit of the sport with a cheerful earworm Coming out of the recreation boom of the past four years, skiing has been challenged by simultaneous beliefs that it is exclusionary and elite as well as corporate and overcrowded. Sun Valley Resort, North America’s first destination ski resort, is aiming to […]
The global sport and entertainment marketing agency continues its international expansion by launching in Mumbai, India – with first clients Shriram Finance and Uni League Cricket – hot on the heels of Spanish and Brazilian offices earlier this year. Leading global sport and entertainment agency Fuse, part of Omnicom Media Group (OMG), has today announced […]
Identifies Which Messaging & Content to Optimize for Stronger AI-Driven Results Need for New Tool Confirmed by YouGov Research: 66% of Gen Z Turn to AI Tools Like ChatGPT for Brand, Product & Service Recommendations The Brandtech Group’s Jellyfish has unveiled its exclusive Share of Model™ Platform – a first-of-its-kind solution that enables companies to analyze […]
The network owned by independent creative agencies grows its creative capabilities Independent creative network, by The Network has expanded its international creative capabilities with the signing of four new agencies across Europe. Joining the network of 25 agencies across the US, Europe, and Asia are AIN’T from Milan, Feeders from Warsaw, Papaya to the People in Copenhagen, […]
Integrated marketing agency Brandon has hired Kathryn Davenel as associate creative director. Kathryn is a boundary-pushing creative leader who has a knack for delivering standout work for top brands. With a career spanning global campaigns and U.S. markets, she thrives on transforming bold ideas into tangible results across B2B, DTC, and B2C industries. Kathryn’s expertise in brand strategy, […]
A New Offering To Help Brands Grow Through Authentic Connections And Resonance With Cultures Global experiential agency Momentum Worldwide launches Nuance Matters™ to help brands grow through authentic connections and resonance with cultures. Understanding the “nuance” of a person’s identity and the communities they belong to is essential for brands seeking to create deeper connections. Nuance Matters™ will bridge […]