Bloom North continues its commitment to up- levelling women with the launch of its mentoring programme, a new charity partner and this year’s first sell-out panel event

Bloom North continues its commitment to up- levelling women with the launch of its mentoring programme, a new charity partner and this year’s first sell-out panel event

Bloom North continues to expand, recently announcing its 2024 Mentoring programme alongside a new charity partner, the Miscarriage Association. In 2023, Bloom North fundraised £10,000 for the Mustard Tree – a tremendous effort that wouldn’t have been possible without the companies who generously sponsored their initiatives. This year, Co-Presidents Olivia Waite and Sarah Fleming take […]

Dubliners invited to celebrate St. Patrick’s Day in the ‘Other Dublin’ Cornett created tourism campaign launches in Dublin, Ireland 

Dubliners invited to celebrate St. Patrick’s Day in the ‘Other Dublin’ Cornett created tourism campaign launches in Dublin, Ireland 

Dublin is a city known for its beautiful outdoor sites, quirky public art, and the largest three day Irish festival in the world.  No, not that Dublin. The other Dublin. To attract visitors from Dublin, Ireland to the city in Ohio, Visit Dublin Ohio is extending an especially warm invitation across the pond in the […]

Grassroots Footballers Play Leading Role in Amazon’s New Pan-European UEFA Women’s Football Brand Campaign

Grassroots Footballers Play Leading Role in Amazon’s New Pan-European UEFA Women’s Football Brand Campaign

‘The Grit’ is the advert debut from BAFTA nominated director Molly Manning Walker and is a celebration of confidence, spirit and sheer quality in the women’s game today, featuring real football players The advert kicks off Amazon’s integrated brand campaign and will run across Broadcast TV, Video On Demand, Cinema, Online Video, Social and Out […]

Commuters journey underground in innocent’s new soil health campaign

Commuters journey underground in innocent’s new soil health campaign

innocent Drinks, Europe’s leading healthy drinks company, is taking commuters on a journey deep into the earth in a new immersive campaign to raise awareness of the importance of healthy soil. Digital advertising formats immerse passengers at three major Elizabeth line stations in an alternative “underground” environment that highlights the important part soil health plays […]

Little Hands of Stone Takes Unconventional Approach To New Seattle Children’s Teen Suicide Campaign

Little Hands of Stone Takes Unconventional Approach To New Seattle Children’s Teen Suicide Campaign

Informal PowerPoint Presentation Conceit Coupled With An Authentic Teen Voice Resonate With Parents The numbers aren’t pretty. Suicide is the second leading cause of death among teens, and yet 3-in-4 parents are unaware that their kids are having suicidal thoughts. Research shows one difference-maker is parents simply asking their kids: “Are you thinking about suicide?” […]

Celebrating 40 years of Bon Jovi An all-access pass to the Bon Jovi archives

Celebrating 40 years of Bon Jovi An all-access pass to the Bon Jovi archives

A captivating journey through Bon Jovi’s world Get ready for an electrifying first! Bon Jovi is unlocking the doors to their legendary archives for an unforgettable celebration of the band’s 40th anniversary. Welcome to “Backstage with Bon Jovi” a groundbreaking digital journey into the heart of rock history. Crafted by Bon Jovi Management, Definitive, and […]

LIVESCORE RELEASES EVOLUTION OF FAN REPORT: A REFLECTION ON 25 YEARS OF EVOLVING FOOTBALL FANDOM IN LINE WITH TECHNOLOGICAL ADVANCEMENTS

LIVESCORE RELEASES EVOLUTION OF FAN REPORT: A REFLECTION ON 25 YEARS OF EVOLVING FOOTBALL FANDOM IN LINE WITH TECHNOLOGICAL ADVANCEMENTS

As part of its 25th anniversary, leading global sports media platform LiveScore has today launched Evolution of Fan, a report reflecting on the past 25 years of football fandom within the ever-changing landscape of technological advancements. Showcasing data from nearly 25,000 football fans, LiveScore’s new report reveals the shifts in the way fans interact with, […]

John Lewis and Saatchi & Saatchi launch campaign inviting women-led businesses to collaborate

John Lewis and Saatchi & Saatchi launch campaign inviting women-led businesses to collaborate

Ahead of International Women’s Day (8th March), John Lewis and creative partners Saatchi & Saatchi have unveiled new work to mark the launch of John Lewis & Sisters, the retailers’ new platform inviting makers, designers, producers and women-led brands to have their products stocked for Christmas. To celebrate, John Lewis & Partners has this week […]

Mediahub UK cleans up ad delivery with SeenThis’ adaptive streaming technology

Mediahub UK cleans up ad delivery with SeenThis’ adaptive streaming technology

The agency’s work for Pinterest, backed by Lumen lab tests and supported by SeenThis Technology, drove significant brand uplifts whilst minimising carbon emissions Along with platform partner, SeenThis, Mediahub tested a hypothesis for a UK Pinterest brand campaign, backed by a lab test carried out by Lumen. This found that the streamed campaign drove 1.7x […]

Barb fast-tracks strategic objectives with new Chief Operating Officer appointment

Barb fast-tracks strategic objectives with new Chief Operating Officer appointment

Barb, the industry’s standard for understanding what people watch, today announced it has promoted Caroline Baxter to Chief Operating Officer. Working alongside Justin Sampson, Chief Executive, she will be responsible for ensuring progress on Barb’s strategic priorities to extend Barb’s reporting of total campaign performance, extend measurement of total viewing across all streaming services and […]

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