AMV BBDO are sticking with Pride

AMV has joined forces with GSN’s Digital Pride to create a set of 180+ Digital Pride GIPHY stickers, allowing people to express their Pride digitally.

AMV BBDO are sticking with Pride

Pride. The colourful and joyous promotion of self-affirmation, dignity and equality by LGBT+ communities around the world. But with the Covid-19 pandemic forcing governments to restrict and even ban large public gatherings, many Pride 2020 celebrations have been postponed or cancelled. Creatives Ant Eagle and Claire Gordon-Webster were truly saddened by the situation and wanted […]

BACARDÍ RUM Celebrates Returning To The Bar With New ‘1-Meter Plus’ Distancing Snapchat Lens Created By AMV BBDO

BACARDÍ RUM Celebrates Returning To The Bar With New ‘1-Meter Plus’ Distancing Snapchat Lens Created By AMV BBDO

As lockdown restrictions ease and people begin to meet up more outside, BACARDÍand AMV BBDO want to mark this moment and help the nation navigate the social distancing measures still in place, whilst enjoying themselves. To celebrate the much-anticipated official reopening of bars, pubs and restaurants across parts of England from 4thJuly, a brand-new Snapchat lens will launch […]

Peroni Nastro Azzurro Invites UK To Embrace The Italian Spirit Of LA PASSEGGIATA In New Global Marketing Campaign

Social spirit of Italy comes alive in new Peroni Nastro Azzurro advertising campaign • July 2020 sees launch of multi-channel advertising around unifying ‘Walk With Us’ message • Letter ‘From Italy to The World’ to kick-start the new campaign, starting with the UK • UK’s Number 1 Super Premium Beer brand taps into timeless Italian ritual to inspire nation

Peroni Nastro Azzurro Invites UK To Embrace The Italian Spirit Of LA PASSEGGIATA In New Global Marketing Campaign

Peroni Nastro Azzurro, the UK’s Number 1 Super Premium beer brand, today launches a new global advertising campaign, ‘Walk With Us’ to reflect the heart of Italian culture as doors to UK pubs, bars and restaurants open on a wider scale. The message focuses on the time-honored Italian tradition of La Passeggiata – an early […]

Samsung UK appoints RAPP UK for social brief

Samsung UK appoints RAPP UK for social brief

Following a competitive pitch, Samsung – one of the world’s leading electronics brands – has appointed RAPP UK to support its social media strategy in the UK Working closely with the in house Marketing and Social Media teams, RAPP will be responsible for the campaign planning, creative development and implementation as well as the strategic […]

Gartner Says CMOs Remain Optimistic About Budgets Post-COVID19, Despite Bleak Outlook from C-Suite Colleagues

Survey of 432 CMOs Reveals Marketing Must Prepare for Further Budgets Cuts as a Result of COVID-19

Gartner Says CMOs Remain Optimistic About Budgets Post-COVID19, Despite Bleak Outlook from C-Suite Colleagues

While companies have cut back on marketing budgets due to COVID-19, 73% of CMOs expect the pandemic’s negative impact to be short lived, with a positive outlook for business performance in the 18-24 months, according to Gartner’s CMO Spend Survey 2020. In fact, CMOs report they expect to increase investments across major channels and resource […]

Beauty is effortless in new branding for FFS women’s shaving by Free The Birds

Beauty is effortless in new branding for FFS women’s shaving  by Free The Birds

 London based design agency Free The Birds has created a new brand identity and positioning for FFS, the UK’s first and biggest direct-to-consumer women’s shaving brand. The new identity will be rolled out across the brand’s assets through July 2020. Free the Birds has updated the FFS logo and introduced a new, premium aesthetic using a distinctive […]

Creative industry collaborates on ‘The Great Reset’ to tackle the climate crisis and spearhead a positive ‘new normal’

• Research reveals that only 23% of the UK public believe advertising should encourage people to consume, shop and fly like before lockdown. • 77% think it’s the creative industry’s responsibility to encourage people to behave more sustainably, as we have during lockdown.

Creative industry collaborates on ‘The Great Reset’ to tackle the climate crisis and spearhead a positive ‘new normal’

Companies from across the UK’s creative industry have come together to launch The Great Reset, an initiative that hopes to maintain and promote the positive behaviours and environmental shifts created during lockdown. Global emissions have decreased by 7% thanks to lockdown, which the UN states is the same annual reduction required to keep global warming to […]

Three creates first ever fan-powered virtual kit launch for new Chelsea home kit

Chelsea fans can ‘try on’ the new Chelsea home shirt virtually before it hits stores on July 9 The virtual kit launch marks the start of Three becoming the principal shirt sponsor for Chelsea Famous Chelsea fans including Marvin Humes, Jamie Laing, Tim Lovejoy and Harry Lewis (@wroetoshaw) are first to try the new shirt on, ready for the game tonight

Three creates first ever fan-powered virtual kit launch for new Chelsea home kit

Three has teamed up with Chelsea FC to create the world’s first ever AR kit launch. Three is offering anyone the opportunity to digitally ‘try on’ the home shirt from today, just hours after its official unveiling and ahead of its general availability on July 9 – in what is the most connected kit launch […]

RB launches newly designed Air Wick Freshmatic

RB launches newly designed Air Wick Freshmatic

RB reveals its newly designed Air Wick Freshmatic Automatic Spray – the newest product from the trusted Air Wick brand that neutralises odours and fills homes with continuous fresh fragrance through regular sprays.  An Appealing Transformation  RB partnered with one of the world’s leading product design and development consultancy DCA to transform the device, with […]

Sam Hawkey Named New CEO Of Saatchi & Saatchi London

Sam Hawkey Named New CEO Of Saatchi & Saatchi London

Saatchi & Saatchi has appointed Sam Hawkey as the new CEO of Saatchi & Saatchi London. Hawkey takes up his role today as the agency opens the doors of its Chancery Lane headquarters.  The office re-opens for a limited number of employees, with a booking system and social distancing measures in place, for the first time […]

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