The Dune Group has appointed ZAK as creative agency for the footwear retailer’s new brand, Head Over Heels. This follows a pitch process run through Creativebrief. ZAK, who specialise in connecting brands to under 30s, has been appointed to introduce the brand to an audience of dynamic, ambitious and style-conscious women, who are done with “fast fash” and are […]
Marketing communications agency Edit has announced that it secured The Rank Group as a client for SEO & Content Marketing following a competitive 4-way pitch. The one-year contract will see Edit deliver an SEO strategy, underpinned by content marketing, that will drive up awareness of Rank Group’s Mecca Bingo and Grosvenor Casino brands. Edit was formed in mid-2018 following the merger […]
IPG media agency UM has appointed Victoria Steward as its first head of growth. Steward, who joins from OMD where she was new business director, will be responsible for developing UM’s growth strategy in the UK as well as supporting the media agency’s global and EMEA activity. She will report directly to UM UK CEO […]
VIOOH, the open, independent and global marketplace for digital out of home (DOOH) and out of home (OOH), announced that it has appointed Natalia Escribano as its Chief Commercial Officer. Escribano will be responsible for shaping and growing VIOOH’s business and partnerships with digital out of home (DOOH) media owners as well as building the […]
In the last five years in Korea, 1,535 people were killed and 9,143 injured through a fire. 58% of homes still do not have a fire extinguisher, and only 22% of people even know how to use one. So with the strategy to equip Koreans that were indifferent to fire safety with fire extinguishers, Cheil […]
The Times and The Sunday Times have launched their integrated ‘Politics. Tamed.’ advertising campaign to reinforce the newspapers’ commitment to keeping readers well informed in confusing times. The full brand campaign portrays politicians as animals in the Westminster zoo, whose constant braying and territorial divisions create much noise but mean the Brexit negotiations are virtually incomprehensible […]
#BeaLifesaver campaign re-positions the role of a lifeguard as a lifesaver, as the Royal Life Saving Society UK (RLSS UK) seeks to attract a more diverse workforce to the role. Across the UK, as leisure operators still struggle with recruiting lifeguards in certain regions, the innovative and inclusive #BeaLifesaver campaign, aims to address this issue […]
TBWA\RAAD has once again proven that it’s got its finger on the pulse when it comes to producing exceptional work that helps achieve the business objectives of its clients and resonates with a local, regional and even global audience for its level of creativity and great effectiveness. Contagious recently announced the Contagious Pioneers 2019 – its global […]
Omnicom Media Group (OMG) the media services division of Omnicom Group Inc. has named Scott Hagedorn CEO of its North American operations. Hagedorn, who steps into the role following three years as the first CEO of Hearts & Science, succeeds Page Thompson, who is retiring following a distinguished 40-year career at Omnicom. “Scott’s record of innovation and transformation, combined […]
Social Chain Group, the integrated social media company, announced its partnership with Ingenuity, to support rapid ongoing growth in 2019. Following huge success in 2018, the much-lauded global social experts are partnering with Ingenuity to meet ambitious growth targets for Media Chain, the social media publishing part of the global group. For Ingenuity, the strategic […]