RAPP UK has appointed Caroline Parkes to the newly created role of Head of Strategic Consulting. Reporting into Shiona McDougall, SVP Strategy, Parkes is tasked with developing RAPP’s strategic breadth and capabilities as well as driving business transformation and growth for existing clients. She will also be helping to guide innovation and creativity across the […]
Wavemaker has announced that Candice Odhams will join the London office as Managing Director from November 5th. Her role at Wavemaker will be focused on leading & supporting the agency’s clients through ongoing digital and data transformation. Candice joins from GroupM, where she has worked for over 5 years, most recently in the role of […]
Zenith is celebrating its 30th birthday. In October 1988, Zenith opened for business in a converted warehouse in Paddington, London. Created from the media buying departments of Saatchi & Saatchi, BSB Dorland and KHBB, it went on to become the first worldwide media agency network. From its original UK base, Zenith became the first media […]
Social and creative agency eight&four announces the appointment of Tony Wright as Head of Creative Strategy as part of its ongoing restructure around its audience first SEEK – SPEAK – SEED approach. Tony’s appointment follows that of Lucy Walker, formerly Associate Director at Starcom, who started at eight&four earlier this month. With over 12 years […]
Award-winning global brand experience agency Sense has launched an updated guide to experiential measurement called Real World Impact, 10 years on from the release of its original one in 2008. Many brands and agencies still struggle to measure experiential. Sense’s book outlines how experiential marketing CAN be successfully measured and it shares learnings and updated […]
Proximity London has hired award-winning strategist Ben Tan as head of strategy to lead and oversee the agency’s growing strategy department. With over 20 years of industry experience, Tan joins Proximity London from BBD Perfect Storm where he was executive planning director working on accounts including sportswear brand SKINS and Emirates. He joined the agency […]
Digital media agency, Utopian Media, won the account of AsahiKasei’s consumer products division. They will be managing the brand image, media duties, offline activation, influencer marketing and social media presence of the brand. AsahiKasei’s Saran Wrap (Premium Wrap) first found its way into the Japanese market in the and now brings to India the best […]
Australia-based marketing technology company Simple has opened a London office and announced its EMEA management team a month after an investment round worth AUD $17m to expand its Intelligent Marketing Platform globally. Simple has appointed Joe Jarrett, former CEO of global marketing and brand asset management platform Adgistics, as managing director, EMEA, heading up a […]
Skärmfri (Screenfree) is a smart new lamp that tells you when it’s time to take a break from your phone, laptop or tablet. By connecting to your WiFi, Skärmfri measures how much time you and your family spend on social media. Then, when it’s time to be social in real life, it glows red […]
Pernod Ricard-owned Malibu and Kahlúa are launching a brand new technology demonstration and rapid prototyping space at their global headquarters in Stockholm, a city second only to Silicon Valley when it comes to creating successful startups which include: Spotify, King and Mojang. The space, which has been created in conjunction with the company’s technology innovation agency, […]