An amateur football team from London were left speechless when legends Rio Ferdinand, Michael Ballack, Michel Salgado and Rivaldo were substituted onto the pitch to play against them during a local five-a-side match. Hidden cameras captured the moment when footballing royalty turned up to hand out a master-class in ‘the beautiful game’. The former international […]
New Balance Football launched their ‘Make it to Moscow’ campaign, an entertaining docu-series of content uncovering real football culture in four of Russia’s World Cup host cities. We see the world’s biggest game through the lens of real players and real fans in a series of challenges, interviews and games. The series has been created and produced in collaboration with ZAK, New Balance Football’s global creative agency along […]
METRO conducted the “International Own Business Study” in 10 countries with 10,000 participants in order to gain insights into how to further support independent businesses. The study also showed that women take a strong interest in entrepreneurship, with 45% dreaming of starting their own business. However, only 12% said it was ‘very likely’ that […]
Germany’s international public broadcaster Deutsche Welle (DW) has launched a new on air channel branding kit designed by London based digital design agency W12 Studios Ltd. The toolkit consists of a motion design language and mnemonic, idents, on screen graphic, and social media video treatment. The new brand toolkit uses movement to reveal contrasting story […]
Burger King is back on air in Italy for the launch of the Bacon King BBQ with barbecue sauce, in a new campaign from Serviceplan Italia and Plan.Net. A sandwich that will not go unnoticed in the Burger King restaurants, thanks to its ingredients loved by customers. The creative platform “Try Not To Notice […]
Canal & River Trust has launched a new campaign that seeks to promote local waterways in England and Wales as a free and accessible source of wellbeing. This new campaign follows the appointment of MSQ Partners following a competitive pitch at the end of 2017, and sees The Gate leading on strategy, media (planning and […]
David Frymann is joining The Beyond Collective, where he will launch the independent micro-network’s new strategic growth consultancy, Frontier. Frontier will help brands grow their unfair share of the future, through simple and imaginative strategies designed to turn disengaged audiences into avid consumers. Separately, Frontier will also power the cross-discipline strategic capabilities of the other […]
Fruitbowl Digital has partnered with The Vidyalankar Group in a year-long mandate that includes the building the brand’s digital presence, as well as creating new communication campaigns to maintain and build brand awareness in this age of digital. The agency has been tasked with the entire spread of digital communication, including a remodel of the […]
Digital creative agency Dare, part of the Inside Ideas Group, has appointed Ben Long as its creative director. Long joins Dare after a seven year tenure as digital creative director at integrated marketing and advertising agency WCRS. He is responsible for leading Dare’s creative and design output across the agency’s portfolio, which includes brands such […]
We Are Social, the global socially-led creative agency network, has acquired a majority stake in Socialize, the Middle East’s largest independent social media agency. The move, which is subject to regulatory approval, is We Are Social’s first acquisition, and extends its network to the Middle East and North Africa (MENA) for the first time. We […]