Conceptual and eye-catching animated TVC ‘Reflections’, created and produced by Builders Club, leads the globally popular e-bike brand’s first TVC
London-based creative production company, Builders Club and VanMoof, the globally celebrated Dutch brand for high performance e-bikes, launch the brand’s first TV commercial – ‘Reflections’. The campaign aims to convey the brand’s future-facing identity with a clear message – there is a new agenda for travel and commuting, it’s time for cleaner air and greener […]
• Not-for-profit organisation’s first ever consumer-facing push features stories of people’s memories of scent
• Created in partnership with M&C Saatchi
• Launch follows The Fragrance Foundation UK and M&C Saatchi research revealing that social media conversations about fragrance have increased during lockdown
The Fragrance Foundation UK, the not-for-profit organisation recognised as the authority for the fragrance industry, is launching ‘Fragrance lasts’: its first ever campaign targeting a consumer audience, which aims to bring to life the complex relationships that people have with scent. The push was created in partnership with M&C Saatchi. It is the first work to launch since The […]
Laundry app launches Mumsnet campaign designed to raise brand awareness and offer help with lockdown laundry
The on-demand laundry app, Laundrapp, recently acquired by group collective Inc & Co, has launched a targeted online campaign on Monday 8th June. The creative, produced by Manchester based digital agency Neon, will be featured on the UK’s most popular website for parents, Mumsnet. The campaign debuts Laundrapp’s brand refresh, also designed by Neon. “Our ambition was to create something […]
Omnicom Media Group UK’s branded content and creative agency DRUM has created a new three-and-a-half-minute ad break takeover in partnership with ITV to promote the launch of the new Volkswagen Golf 8 on Saturday 6 June. DRUM engaged the famous family duo, the Kemps for a ‘A Drive down ITV Lane’. Roman takes his dad […]
With the delay to Tokyo 2020, The&Partnership’s new spot for Olympic and Paralympic Partner Toyota focuses on letting the UK athletes tell their story of how they’re coping with lockdown, and an extra year to the Games.
“Waiting for Tokyo”, The&Partnership’s new spot for Worldwide Olympic and Paralympic Partner Toyota, will launch across social channels. With the first signs that the Covid-19 lockdown may end in the coming months we see how four elite British Olympic and Paralympic athletes handle the interruption to their dreams. Four time Olympic Gold-winning cyclist, Laura Kenny, […]
Regina Blitz, the multipurpose household towel brand, has launched its ‘Happimess’ campaign created by global independent creative agency, Five by Five. The new campaign will highlight how messy moments make the best memories and will predominantly run across digital and social channels as well as using PR and influencers. The focus on happiness and the small moments of messy joy […]
Comfort loving Finns took full advantage of the possibility of working half-dressed and local retail chain Prisma responded to this unexpected phenomenon by creating a special collection that combines formal upper parts with less formal bottoms into striking outfits. Ultimately the supporting campaign by TBWA\ Helsinki evolved into one kind of a phenomenon itself and helped to multiply sales of both, home and business wear, in the challenging times for retailers.
According to recent research, more than every fifth Finn has started working from home this spring due to the coronavirus outbreak. A massive change in our everyday lives has also had an unexpected, but natural impact on how we dress for work nowadays. Prisma, as one of the leading fashion retailers in Finland, saw an […]
Anomaly and Pride in London launch 2020 campaign.
Covid-19 might have postponed this year’s parade, but the rallying call to every LGBT+ person remains; support all communities
The innovative marketing agency, Anomaly London, today goes live with its campaign for Pride in London 2020. Launching during a time of uncertainty and isolation, the campaign is a rallying cry to all those in the LGBT+ communities – a reminder that no matter your identity, it’s important to reach out, understand and support one another, […]
Jack and Bry, the creator of plant-based meats made from Jack fruit, has appointed Forever Beta as its first creative partner. The business created the world’s first jackfruit pepperoni, with both Zizzi and Papa John’s adding the meat substitute to their vegan menu’s soon after its launch. It is now looking to build on this […]
Quiet Storm’s first campaign for Zoflora – the UK’s leading disinfectant brand it won in November – didn’t come off exactly as planned. Thanks to COVID-19, the shoot for the agency’s pitch-winning idea had to be postponed just a couple of days before the team was due to fly out to Prague. But sales of […]
