Rhodri Giggs has been unveiled as the face of Paddy Power’s new ‘loyalty’ campaign. In the tongue-in-cheek advert Rhodri pokes fun at himself, his brother Ryan, and their now infamous fall-out. It includes a scene where Rhodri groans as his beloved Wales lose a football match, before beaming at the camera as the commentator says ‘questions be […]
TOPSHOP release a new commercial for their denim SS19 range to promote the unique personalities of the women that wear their denim, centred around the slogan, ‘Fit In Stand Out’ The 1’20” film was directed by COMPULSORY’s Taz Tron Delix. Five diverse women tell the stories of what makes them stand out from the crowd. […]
Wieden+Kennedy São Paulo and Old Spice created the first endless spot of the story: one commercial, inside another and another, that turns into an endless ad. The video will be on air for eternity at here. Ventured, the brand of deodorants, aired the film for 14 hours at Woohoo channel, becoming longest campaign in television […]
Coca-Cola Great Britain (CCGB) has kicked-off its Premier League partnership with the launch of a new multi-million-pound campaign which gives supporters a starring role and celebrates the power of football to bring people together. The campaign, Where Everyone Plays, highlights that it’s not only the players who make the Premier League the most diverse and exciting league […]
The French multi-national food products corporation Danone turns 100 years and so do their iconic yoghurt pots. To celebrate the occasion the brand takes on a travel in time and went searching deep in their archives to bring out their very first advertisement prints. The posters, that were revisited by BETC Paris, were then used […]
Commercial radio took a record total of £713.3 million in ad revenue in 2018, breaking the previous 2017 record of £679.2 million, according to new figures from industry body Radiocentre. The 5.1% increase year-on-year marks the third consecutive year of record-breaking revenues for the medium. This news comes on the day that commercial radio also […]
Pets are always confusing their ambition with their ability, yet 94% of Australian pet owners don’t have cover. To help the Royal Automotive Club of Victoria (RACV) launch their new pet insurance, CHE Proximity created a campaign that shows how RACV covers pets for their overconfidence through a range of vet medical supplies. The integrated […]
SNAP LDN has created a new Purplebricks campaign, bringing ‘Commisery’ to life in operatic style. The new 60” TVC continues to highlight the misery of paying too much in commission, but in more dramatic style to previous ads in the long running campaign. We see dramatic slow-motion shots of people stuck in a thousand-yard stare; […]
The biggest challenge for rescue organisations, in the UAE and globally, is convincing people that mixed breed dogs are as trainable and as adoptable as pure breeds. Hence the old saying “You CAN´T teach an old dog a new trick”. So, for its latest campaign, SNIFF decided to go the extra mile by getting abandoned […]
River Island will celebrate the diverse faces of the modern family in its new SS19 campaign created by integrated agency Studio Blvd. The #ThisIsFamily campaign celebrates the diversity of families, while challenging the notion of what ‘family’ means in 2019. It follows in the footsteps of Studio Blvd’s ‘Labels are for Clothes’ campaign for River […]