Introducing THE RE(COLLECTION), made partially of plastic bottles
This Autumn, two iconic brands, Diesel and Coca-Cola, have joined forces to create The (Re)Collection; a beautifully crafted capsule collection incorporating recycled materials. Diesel, known for provoking its audience with irony, boldness and its ability to challenge conformity and Coca-Cola, known for celebrating togetherness and inclusivity, teamed up to merge their DNA and create a remarkable […]
Beloved Broad City alum Ilana Glazer hits the streets with a spirited slice of humor in the new Nike Joyride campaign. Produced by Caviar and directed by Marielle Heller, the series of three spots were created by New York and Portland-based agency Megs and Shamus, and highlight the shoe’s unique benefits through the eyes of reluctant runner, Ilana […]
Integrated agency ignis has unveiled its first work for Asahi UK after its pitch win earlier this year. Fuller’s London Pride, the flagship beer of the Griffin Brewery brewed in Chiswick, celebrates its 60th anniversary this year and in recognition of this, ignis has executed a takeover of the Old Street Digital Canvas. Consumers who pass […]
Paddy Power Games have today launched a new campaign for its Daily Jackpot product, starring legendary football manager Jose Mourinho. The Portuguese – who famously dubbed himself the ‘Special One’ upon his appointment as Chelsea manager in 2004 – has his tongue firmly in cheek throughout the video, as he delivers a typically Paddy Power script. The […]
Independent creative agency isobel, has boosted its creative department with the hire of Lance Boreham and Tom Dyson as a new creative team. Before joining isobel, Dyson worked as a creative at Lucky Generals where he produced work for Paddy Power, Yorkshire Tea and Yopa, as well as the Mariah Carey Hostelworld campaign. Borham worked […]
RBR appointed as strategic and creative agency for Blistex, Dentinox, Snufflebabe and Flourish.
Leading Health and Beauty business DDD Limited has appointed Red Brick Road as its lead strategic agency. Red Brick Road was appointed without a competitive pitch. The remit sees Red Brick Road take on strategic and creative responsibilities for three household brands – Blistex, the lip health brand spanning cold sore treatment and everyday lip […]
In a UK first, neuroscience research from Ocean Outdoor and Westfield London finds powerful interplay between broadcast content and DOOH drives up eye dwell times and engagement
Viewing DOOH ads and content in outdoor environments increases brand affinity and awareness
In a UK first, premium digital out-of-home (DOOH) media owner Ocean Outdoor has established the powerful interplay between advertising and content in DOOH environments using neuroscience. With so few content media channels able to provide a shared sense of experience at scale, the new study establishes Ocean’s credentials as the fourth broadcast channel. With its […]
McCann Health today announced the appointment of Guido Körfer as President and Marc Henschel as Executive Creative Director of McCann Health Germany. Guido will provide business leadership for the agency’s growing team across all offices of McCann Health Germany and will be responsible for the management and development of all aspects of the business across […]
Kinetic, the UK’s leading Out-of-Home media agency, and WPP media agency Wavemaker, have partnered with L’Oréal to launch YSL Beauty’s bold new fragrance, Libre, with a captivating immersive campaign. The launch is the biggest for the beauty brand since it released its best-selling perfume Black Opium in 2013. Passers-by will be able to indulge in […]
Londoners get a glimpse of their connected 5G future
Internet superstars bring to life the possibilities of Three’s real 5G
Featuring London new music sensation, RAYE
Giving the public an exciting glimpse of the future, Three UK has unveiled the world’s first holographic 5G ad today, to celebrate its game changing high speed 5G Broadband. In collaboration with some of the UK’s hottest new talent – whose careers have been shaped by the internet – the event brings to life the impact of […]
