Customer agency LIDA, part of M&C Saatchi Group, has launched a major new multichannel, multimarket advertising campaign for auction house Christie’s, to promote its auction of Jeff Koons’ seminal sculpture, Rabbit. The push was created following a competitive pitch. The bold, playful campaign, which aims to create a swell of conversation around the auction and […]
YouTube live streaming phenomenon College Music has launched, ‘LoFi Beats Suicide’ in response to the concerning rise in mental health issues for students, as well as a notable trend of viewers seeking support on their channel. The new initiative is using their YouTube Live channel to land a powerful message about suicide prevention and the […]
999 Cold Remedy is the top selling cold and flu medicine in China. Its classic “999” green and white box is one of the essential items in every Chinese household. The brand’s look and feel had remained the same since it was first launched in 1991. 999 wanted to rejuvenate its brand image and to attract […]
KFC is giving people the third degree in a hilarious new campaign in the UAE. Produced along with Ogilvy and Electric Lime Films, the object of the six dramatic Confession films is none other than the irresistible KFC. After being interrogated in a mysterious office, each one of the characters solemnly comes clean about their […]
Cadbury has launched a new campaign for their chocolate biscuit favourite Fingers with a touching story of generosity and emerging friendship. The campaign follows the recent relaunch of their biscuit portfolio under the platform ‘Cadburyness Baked In’. Cadbury biscuits are special because the chocolate isn’t just any chocolate – it’s the signature taste of Cadbury. […]
AMV BBDO’s new campaign for the Stroke Association raises awareness of the devastating impacts of having a stroke, and the challenges faced by survivors of all ages as they rebuild their lives. In the UK a stroke strikes every five minutes, making it the leading cause of disability in the country. It doesn’t just happen […]
Arranmore, a remote island off the coast of Donegal, which has been decimated by more than 150 years of emigration is to be given a 21st century lease of life. The Arranmore community of 469 people – sees connectivity as a lifeline to reinvigorate their economy, culture and unique way of life. Until now, the lack […]
Vienna celebrates “Love for everyone”. A very special wedding took place at Belvedere Castle: two world-famous AI women – Siri and Alexa – exchanged vows. The Viennese LGBTQ+ community celebrated the marriage of the language assistants in front of a crowded congregation which included Viennese LGBTQ+ celebrities Pandora Nox and Laksmi Wuggenig. Serviceplan Campaign and […]
Xbox and McCann London are proud to announce their latest campaign “Visit Xbox.” The campaign is built on the idea of virtual travel and a new kind of tourism, exploring the beauty of gaming beyond traditional gameplay. Celebrating Xbox One X Enhanced games which have been updated or built specifically to take advantage of the […]
Following a few weeks of intense judging, The FAB Awards have released their list of Finalists for the 21st edition of their awards programme, which is focused entirely on work done for Food and Beverage brands. The Awards, who this year attracted over 2,000 entries from all over the world, recognises the critical contribution that […]