 ’s latest collection invites women to join in creating the future of sport and to celebrate the diversity of their lifestyles. Created collaboratively with adidas’ creator network, the adidas Statement Collection is designed to support women through their workout, on their terms. Featuring creators Dua Lipa, Karlie Kloss, Shay Mitchell, Hannah Bronfman and Garbiñe […]
Twenty-four years after its famous “Hello Boys.” billboard captured the world’s attention, Wonderbra returns to spectacular out-of-home (OOH) with a modern twist on its original iconic campaign. Exclusive to Ocean’s premium OOH locations across five cities, “Hello Me!” breaks across more than 10 screens in Manchester, Birmingham, Glasgow and London for two weeks from Monday, […]
India’s largest truck manufacturer, TATA Motors, has ensured that the country’s economy moves forward by equipping every trucker to stand on his feet. They are now doing the same thing with Indian sports: ensuring that the country’s sporting story moves forward by nurturing people who will make our country proud on a global stage. […]
Actor Daniel Radcliffe is using his star power to back a moving and inspiring online appeal to raise money for children with a terminal condition this Christmas. Radcliffe, 29, who is a vice president of Demelza Hospice Care for Children, has narrated a two-minute Christmas film to help raise funds for the charity. In […]
It’s one of the last taboos, so leave it to the German nation to dive headfirst into… toilets. Yes, that hidden-away, often neglected and best forgotten ‘smallest room’ plays a starring role in HORNBACH’s new autumn campaign. Together with creative partner Heimat Berlin, Europe’s leading DIY chain is highlighting its bathroom expertise in a […]
Cadbury has unveiled a magical new Christmas campaign to celebrate the thoughtful and generous ritual of Secret Santa gifting. The new festive TV advert by VCCP, urges families across the UK to follow their generous instinct and become a Secret Santa this Christmas, to show their appreciation to friends and loved ones during the festive […]
Domino’s, the UK’s best loved pizza, is launching the next instalment in its brilliant “The Official Food of Everything” campaign. Everyone loves a pizza night in with friends as they are getting ready for a night out, so it seemed only logical for Domino’s to make this ritual official. That’s why they’ve named themselves “The […]
Colourful animation is used to eye-catching effect in a new series of social assets and out of home created for Genius Gluten Free by TMW Unlimited. The work, part of Genius’ ongoing ‘What’s Your Gut Feeling’? strategy features the inside of a stomach in which the discomfort of eating gluten is strikingly brought to […]
Shop Direct has this week launched a location-based, dynamic digital out of home campaign for Very.co.uk for Black Friday. The campaign will, for the first time, feature real-time dynamic social proof product messaging to provide shoppers with vital information about stock availability and demand for its offers. Devised by Posterscope, the out of home and […]
BikeExchange is one of the world’s largest online bike marketplace. ‘Where The World Rides’ via Saatchi & Saatchi Melbourne is its first global brand campaign, unifying the business across ten markets around the world. The campaign, which was directed by Sweetshop’s Alexander Brown, highlights the passion of cyclists from all over the world and how […]