The Driver and Vehicle Licensing Agency (DVLA) is tackling vehicle tax evasion with a new campaign created by AMV BBDO. The launch marks the agency’s first work for the DVLA. The humorous campaign introduces a new character inspired by one of the DVLA’s most recognisable enforcement tools: the wheel clamp. Affectionately known as “Clampy”, the […]
McCann helps LNER’s mascot find her voice to show the freedom of train travel LNER is continuing the story of its distinctive red-haired brand character Eleanor. In a bold new execution by McCann London, LNER takes on the frustration of motorway traffic jams, and champions the ease, comfort and freedom of long-distance train travel. Embracing […]
Bringing 100% real mashed potatoes to families across the country for more than 65 years, Idahoan Foods is ditching the manicured, filtered lifestyle to lean into the messiness of real-life moments Idahoan Foods, a leading U.S. producer of 100% real mashed potato products, recently announced the launch of its new ‘Get Real’ creative campaign. Created by The Brandon […]
Ginsters, Britain’s Biggest Pastry Brand¹ is set to win the hearts and minds of even more British shoppers in 2026, with a further £4m investment that welcomes back the brand’s award-winning ‘Taste The Effort’ campaign and their beloved farmer character ‘Merryn’. As category leader, every £1 spent on Ginsters media has a halo impact on the […]
Corona Cero has brought together Britain’s greatest Winter Olympian and some of the nation’s best current and former Winter Olympians, to create a stunning film that celebrates the athletes and the deep bond they share with the natural world, in order to inspire people to reconnect with nature this winter. Created by the first-ever non-alcoholic […]
Cultural movement spearheaded by the brand salutes the legacy of one of the world’s greatest percussionists. Film kicks off initiatives of recognition and celebration, connected to a major milestone: a star on the Walk of Fame. What do “Thriller,” by Michael Jackson, “La Isla Bonita,” by Madonna, “All Night Long,” by Lionel Ritchie, “We are […]
Tourism Ireland has unveiled its new global advertising campaign ‘Ireland Goes Beyond’, created by award-winning agency Grey London – a heartwarming campaign that sets out to redefine perceptions of the island of Ireland as a holiday destination. In a competitive global tourism landscape where every destination is fighting for attention with famous landmarks, white sand beaches, or guaranteed warm weather, Ireland has plenty of competition. To outcompete and grow visitor numbers, Tourism Ireland and Grey […]
Bold-New Brand Campaign Features Humorous Video Spots and Wall Street Out-of-Home Takeover, Positioning FactSet as Leader in Purpose-Built AI for Finance FactSet (NYSE:FDS | NASDAQ:FDS), a global leader in financial intelligence and enterprise data solutions, today unveiled “Fluent in Finance,” a breakthrough brand campaign, designed to pinpoint the weaknesses in “off-the-shelf” AI solutions, underscore the […]
Waitrose today launches a bold new brand campaign, The Gastronaut. Following the brand’s hugely successful festive romcom, The Perfect Gift, the new campaign pays homage to another film genre: sci-fi. At the heart of the campaign is a cinematic new advert, created by Wonderhood Studios, which follows the journey of an astronaut as he travels through space. […]
O2 is starting 2026 with a new brand campaign that puts the spotlight on good decisions and the calm that comes with them. At a time when the beginning of the year is often filled with pressure and uncertainty, O2 reminds audiences that choosing the right fibre and mobile provider can mean one less thing […]