The US-based immersive studio joins the specialist collective to power next-generation brand experiences Atoms & Space has acquired US creative technology studio Launchvox, bringing deep expertise in XR, 3D animation and interactive platforms into the heart of its growing specialist collective and allowing it to expand into one of the fastest-moving areas of brand innovation. […]
Annual survey reveals 93% have changed spending habits as economic pressures, AI-powered research and media fragmentation reshape how they discover and commit to brands. New consumer research from Net Conversion, a performance media and analytics-driven agency, finds that while economic pessimism is cooling, spending restraint has become a permanent habit. Ninety-three percent of consumers report changing […]
Rival, the independent, integrated marketing consultancy with offices in Boston and London, has published the 2026 edition of its “Brands To Watch” report, one of the industry’s most innovative sources of analysis on the global, regional and local brands that are remaking and redefining the categories in which they compete. This year’s Brands To Watch […]
Creative leader with deep experience across creativity and technology will take on the role starting March 9, 2026 WMcCANN announces Rapha Borges as its new Chief Creative Officer. With more than 20 years of experience, the creative returns to the agency bringing a rare combination of creativity and technology. Throughout his career, he has earned […]
Brands today are under pressure. Rising acquisition costs, shrinking organic reach, and the need to show real ROI are making it harder than ever to grow online. In response, global performance partnerships agency Silverbean has launched three new services designed to turn marketing activity into measurable revenue: Amazon Affiliate, Performance Influencer, and Performance PR. The move builds on Silverbean’s […]
Exploring, LLC, a leading platform of companies delivering immersive environments and fabrication solutions, announced the acquisition of NeoPangea, an award-winning experience design studio known for blending storytelling, media, and technology into unforgettable physical spaces and digital worlds. The acquisition marks a significant milestone as NeoPangea celebrates 21 years of creative evolution across experiential design, immersive technology, […]
StrawberryFrog, the independent, full-service creative advertising agency renowned for strategic and creative excellence — and more recently for its leadership in AI and innovation and media, today announced that Steve Scutellaro has been elevated to Chief Executive Officer, effective immediately. Known industrywide for its agility and mission to be the world’s largest small agency, StrawberryFrog has […]
– Jasmin Kocur to co-lead Social, Creator, PR and Community offering – Announced today, TMW, part of Accenture Song, has strengthened its earned‑first capabilities with the appointment of Jasmin Kocur as Group Strategy Director. Kocur, who joins from TBWA\Media Arts Lab, will co-lead the team of earned-first specialists spanning Social, Creator, PR & Community alongside Executive […]
The Sydney-based, independent branding and packaging agency launches London studio in response to significant shifts in how clients want to work with agencies. A strategic restructure sees Co-founder Zoe Green step into role as Chief Creative Officer (Global) and Nicola Eager join as Client Services Director (London), bringing extensive global FMCG, food and beverage experience. […]
Independent PR agency Kith&Kind PR has been appointed by SITA as its UK public relations partner, following a competitive pitch process. Under the new regional remit, which began in November 2025, Kith&Kind will lead SITA’s UK PR activity, supporting corporate communications, B2B and product-led storytelling, and executive profiling. The partnership is designed to strengthen SITA’s reputation in the UK market […]
