How to take care of the brands in the midst of a social crisis?

The Chief Creative Officers of McCann Bogotá and Santiago talk about how they have faced the complex situation that Colombia and Chile are going through.

How to take care of the brands in the midst of a social crisis?

Has someone searched references in the network on offices that had faced a similar picture? What was your first reaction to protect your brands? José Ignacio Solari-McCann Santiago (JIS): McCann network is always active and it´s always data source, information or inspiration. After 18 October, we naturally resourced a lot of studies of regional or […]

23red adds PR function led by ex-freuds director, Jody Hall to its new agency model

New model, offering and leadership team

23red adds PR function led by ex-freuds director, Jody Hall to its new agency model

Purpose-driven creative agency 23red, today announced the launch of its Vision 2020 initiative and a full agency restructure. It includes a fresh leadership team, a newly created PR offering led by ex-freuds director, Jody Hall and the promotion of Tristan Cavanagh to Creative Director. Building on their award-winning results for clients including Network Rail, NHS Blood […]

Savanta marks one year with unlimited holiday initiative “Mental wellness is at the heart of everything we do”

Savanta marks one year with unlimited holiday initiative  “Mental wellness is at the heart of everything we do”

Intelligence specialist, Savanta , is celebrating 12 months in business as it announces a new policy of unlimited holiday for all of its 286 staff. The agency also joins The Walt Disney Company and Legal & General as one of the five Employer Initiative Award finalists in the forthcoming Inside Out Mental Health Awards.   “The biggest achievement of our first […]

We Are Social Germany hires Roman Jud as CEO

We Are Social Germany hires Roman Jud as CEO

We Are Social has strengthened its German operations with the appointment of Roman Jud as CEO. A Swiss native, Jud joins from the Berlin creative agency Granny. Before that, he held roles at the ad agency Heimat, including founding their Zurich offer in 2015. He has worked at Publicis, Wirz BBDO in Zurich, and VCCP […]

Zenith UK release annual consumer trends report, The View: 2020

Zenith UK release annual consumer trends report, The View: 2020

2020 to be “the year of renewal” Today, Zenith UK released its consumer trend report for 2020, The View, which predicts 2020 will be the “year of renewal”, a year of renewed optimism where consumers will be re-focusing their time and attention around simplified, realistic and attainable goals and interests. The report reflects on 2019 […]

Wunderman Thompson UK invites staff to celebrate LGBT+ History Month with ‘Letters from the heart’

Wunderman Thompson UK invites staff to celebrate LGBT+ History Month with ‘Letters from the heart’

In line with the Poetry, Plays and Prose theme for this year’s LGBT+ History Month, creative, data and technology company Wunderman Thompson UK is launching a creative writing challenge. Entries for the ‘LGBTQIA+ Letters from the heart’ competition can take the form of a poem, story, letter, or spoken word piece. It is open to anyone at […]

FF wins Longchamp Global Communications Bid

FF wins Longchamp Global Communications Bid

The 3-month selection process ended with Longchamp choosing FF to manage the brand’s global communications strategy and development. When Longchamp, the iconic brand founded in 1948, launched a pitch to find a partner to help conceive and implement its evolving international brand image — focusing on the American and Chinese markets — FF was the […]

M&C Saatchi LA Unveils Unique Joint Leadership Team

M&C Saatchi LA Unveils Unique Joint Leadership Team

The move marks new collaborative approach and retires traditional role of sole CEO. M&C Saatchi LA today officially announced a new joint leadership structure to power the business into 2020. Kate Bristow, Chief Strategy Officer & Partner, Maria Smith, Chief Creative Officer & Partner and Rebecca McGough, Managing Director & Partner will jointly run the […]