Regus awards Havas helia its global CRM business

Regus awards Havas helia its global CRM business

Regus, the global workplace provider, has appointed Havas helia to handle its global CRM business. Havas helia won the account after a pitch against undisclosed agencies. Regus’ Chief Customer Officer Eva Eisenschimmel called the pitch earlier this year. The pitch process was handled by the intermediary Agency Insight. Havas helia will now work to deliver […]

LIFE enlists former Mother and KesselsKramer ECD Maurice Van De Ven

LIFE enlists former Mother and KesselsKramer ECD Maurice Van De Ven

Integrated marketing agency LIFE has appointed ex-MEC, Mother and KesselsKramer creative heavyweight Maurice Van De Ven as executive creative director to lead its new ‘Create Consequence’ orientation. Van De Ven will provide leadership and take responsibility for the creative direction of all agency accounts as LIFE launches ‘Create Consequence’ – the agency’s new point of […]

Watchfinder appoints Hometown to boost brand

Watchfinder appoints Hometown to boost brand

Watchfinder, the online retailer of pre-owned luxury watches, has hired Hometown as its creative agency. Hometown, which won the business after a competitive pitch process, will develop a campaign to provide Watchfinder with a distinctive voice within the luxury market, finding a wider audience to buy or part-exchange its watches. The agency’s initial task will […]

PSONA Group appoints Jamie Bell as executive creative director

PSONA Group appoints Jamie Bell as executive creative director

PSONA Group, recently formed by marketing services group Communisis, has appointed former VCCPme creative partner, Jamie Bell as executive creative director. He will work across the Group’s three agencies: PSONA, PSONA Films and PSONA Social, with a remit to raise the creative bar across the full suite of clients and attract new business. As creative […]

Wunderman promotes Richard Dunn to EMEA strategy role

Wunderman promotes Richard Dunn to EMEA strategy role

Wunderman has promoted its UK Chief Strategy Officer Richard Dunn to the new role of UK & EMEA Chief Strategy Officer, overseeing the agency’s strategic capabilities across the region with immediate effect. In his expanded role, Dunn will drive Wunderman’s strategic positioning of data-inspired creativty across the EMEA region, working with the agency’s offices to […]

Will Glynn-Jones joins The Moment from Leo Burnett Group as Director of Experience

Will Glynn-Jones joins The Moment from Leo Burnett Group as Director of Experience

The Moment, the international content company, has appointed Will Glynn-Jones as Director of Experience from Arc Worldwide, part of the Leo Burnett Group, to strengthen its presence within the events and experiential marketing sector. Will joins The Moment’s management team, rebranded in June 2015 from ONE TWO FOUR. He will oversee the events team who […]

Telegraph Hill is appointed by Britain’s Beer Alliance to engage mass market consumers

Telegraph Hill is appointed by Britain’s Beer Alliance to engage mass market consumers

Socially led advertising agency Telegraph Hill has been appointed with immediate effect by Britain’s Beer Alliance to handle  retained social media strategy, engagement, community management and influencer outreach along with social media buying via its ‘There’s a Beer For That’ channels. Telegraph Hill won after a four-way competitive pitch. The agency has been briefed to […]

Karmarama named as AO.com’s lead agency partner

Karmarama named as AO.com’s lead agency partner

AO.com, the online electrical retailer recently awarded Britain’s Best Retailer, has named Karmarama as its lead pan-European creative agency. The agency won the business after a four-way pitch process that was handled by the AAR. Karmarama will create a new brand platform to be rolled out across multiple channels including broadcast advertising and digital marketing. […]

Wieden+Kennedy Named Creative Lead for Corona & Bud Light

Wieden+Kennedy Named Creative Lead for Corona & Bud Light

Anheuser-Busch InBev is pleased to announce that it has entered into a strategic partnership with Wieden+Kennedy. The agency will take the creative lead on campaigns for the global brand Corona and for Bud Light, the number 1 beer brand in the US. As the leading global brewer, AB InBev actively invests in its marketing capabilities […]