Microsoft, Mondelez veteran joins agency leadership team to spearhead strategic offerings in North America
Brand transformation company FutureBrand North America, today announced the appointment of its new Chief Strategy Officer, Eliza Yvette Esquivel, effective immediately. In her role, Eliza will lead and build client teams across the agency, while developing and executing transformative strategic work for their global roster of clients. She will serve as a member of FutureBrand’s […]
CIM found that up to 1 in 10 marketeers have been made redundant
‘What Next?’ launched to help cope with expected ‘jobs bloodbath’
Alliance of Independent Agencies and PRCA endorse scheme
With the nation back in lockdown and redundancies expected to skyrocket, virtual agency network Pimento has teamed up with leaders in the world of HR, finance, and wellbeing to provide support for those who find themselves out of work. Research by the Chartered Institute of Marketing estimates that almost 40,000 people – one in ten of the […]
Leading independent media and marketing consultancy Ebiquity plc today announced the appointment of Ruben Schreurs to the newly- created role of Group Chief Product Officer. Schreurs’ appointment – part of a broader restructuring of the group under new CEO Nick Waters – signals Ebiquity’s focus on scaling the client value of its existing strong product […]
Digital agency Organic has appointed George-Andrei Ionita as its new Senior Developer. George joins the Development team as a new permanent addition after a successful four months as a contractor. He will be reporting to Organic’s Head of Development, Joe Webber across all Organic clients. George will be focusing on leading back end development across multiple projects […]
Stack, one of the UK’s leading customer acquisition and engagement agencies, has promoted Nicola Nimmo to Managing Director. Previously Client Services Director, Nimmo responsibilities will include overseeing the day-to-day running of Stack, ensuring the agency provides a best-in-class service to existing clients, as well as unlocking new growth opportunities. This follows a number of key […]
As the country enters a second lockdown, Ocean Outdoor is giving everyone something to smile about. The premium out of home media owner is inviting people to Smile With Us for its city and roadside screens to help elevate the mood of the nation with a daily injection of happiness. People can submit photos of […]
LONDON Advertising has been appointed by UK music streaming innovator ROXi as its agency of record with the immediate task of creating a step-change in the brand’s communications ahead of a major marketing blitz in lockdown and in the run-up to Christmas. LONDON Advertising will support ROXi’s rapid international expansion as it prepares to roll […]
Brand New Galaxy’s first North American acquisition creates a unique global agency able to help clients scale e-commerce marketing business
Brand New Galaxy (BNG), one of Europe’s fastest-growing privately-owned holding companies, announces acquisition of content26, a digital agency providing many of the world’s most recognized brands with advertising and content on Amazon. Brand New Galaxy continues to increase its global footprint with expansion into North America through acquisition of content26, a digital agency headquartered in […]
· Digital marketing skills test of 9,000 marketers finds in-house teams lag behind on all areas of digital marketing
· Marketers need to continually upskill themselves just to stay in the same place
New research published by the training body Target Internet in partnership with the Chartered Institute of Marketing (CIM) reveals that agency marketers are significantly more advanced in the implementation of digital marketing techniques than the sector as a whole. Agency marketers outperformed the average digital skill level among marketers across all 12 areas of a […]
We Are Social’s research shows people turning to social media for intimacy, advocacy and the simple life
Global socially-led creative agency, We Are Social, has launched the latest edition of its annual trends report, Think Forward 2021. Focused on the notion of ‘The Social Reset’, the report recognises the role that social media has played in shaping people’s experiences in a highly disruptive 2020, and how relationships with these channels have undergone an […]
