Morar, the research and insight consultancy, has unveiled its new-look senior team. Morar has grown by 150% since joining the Next15 Group in December 2014. Now 25-strong, the company was founded a decade ago by two former Interbrand consultants, Roger Perowne and Alistair Cunningham, and acquired by Next15 in late 2014. Heading up the consultancy, […]
Maxus has announced that Kostas Voudouris will be re-joining as its Head of Organic Performance. Voudouris previously worked for Maxus as SEO director from 2011 to 2015, before moving to New York to work as organic search director at Catalyst and MEC. He now returns to Maxus to head up its Organic Performance team in […]
McCann Erickson Japan has announced that AI-CD β (AI-CD beta), the world’s first artificial intelligence (A.I.) creative director (according to McCann’s research), will be joining the agency. AI-CD β will be attending McCann Worldgroup’s new employee welcoming ceremony on April 1st, along with 11 fresh college graduates. AI-CD β was developed through the Creative Genome […]
Danepak, the UK’s favourite bacon brand, has appointed Arena Media to handle its media buying. The agency will work alongside isobel who is handling the creative. Arena Media has been tasked with leading the media activation for the UK market for Danepak. Strategic work and creative development are well underway, with the first work scheduled […]
Omobono has seen a 20% YOY growth with overseas sales now accounting for over 60% of total turnover; this is thanks to new business wins and the launching of its first London office at the end of 2015. This was the second opening for Omobono in 2015, following its first US office in the heart […]
AllofUs, the interactive design and user-experience agency, has hired Capital One’s former head of design Heather Eddy as user experience director. Her appointment coincides with a re-engineering of AllofUs to focus outright on business transformation through digital and service design. Eddy has experience at client companies including Fidelity Investments, Gilt Taste and Scholastic Book Clubs […]
Weber, the world’s premier manufacturer of charcoal, gas and electric grills, grilling accessories and award-winning cookbooks has appointed Maxus UK to handle its media buying and planning activity across the UK. Maxus will begin work with Weber immediately in time to launch its spring/summer range. The account is worth around £3 million in billings. Maxus […]
Statutory body the Equality and Human Rights Commission (EHRC) has appointed creative agency 23red to lead its communications campaign to help reduce pregnancy and maternity discrimination in the workplace. Recent research conducted by the EHRC and The Department for Business, Innovation & Skills (BIS) suggests that around 54,000 new mothers may be forced out of […]
The account has been won following a multi agency pitch and will be handled out of the Rediffusion Y&R’s Mumbai office. Larsen & Toubro is one of India’s largest conglomerates that branches its interest across key sectors of the Indian economy, moreover maintaining market leadership in nearly all their major lines of businesses. With over […]
Following recent events, Tamara Ingram, currently Chief Client Team Officer at WPP, has been appointed Chief Executive Officer of J. Walter Thompson Company, replacing Gustavo Martinez, who has resigned, with immediate effect. The announcement comes a week after Erin Johnson, the agency’s chief communications officer, filed a lawsuit in Manhattan Federal Court alleging Martinez had […]