VMLY&R has announced the promotion of Tom Moore to the newly created position of Head of Commerce UK. This new role is the UK agency’s next step in its connected brands agenda –helping clients accelerate growth through brand experience and customer experience with commerce at the heart. Working across the full agency client portfolio, Tom’s […]
Global socially-led creative agency We Are Social has appointed Dan Keefe as head of We Are Social Studios in London. Leading a team of six, Keefe will focus on championing creative excellence and pushing filmmaking boundaries in social-first production at We Are Social Studios. In 2022, its most successful year to date, the division produced […]
Independent, full-service senior-living and mature marketing agency Varsity has promoted Rob Smith to the position of executive creative director, President and CEO Michael Pavone announced today. Smith, who joined Varsity in 2006, will guide overall creative output, assist with new business development, and oversee work for a variety of clients. Smith’s promotion comes on the […]
Brandzooka, the widely known platform for automating media planning and buying and democratizing online advertising for millions of users worldwide, announced today that Rob McKinney is joining as the company’s Chief Product Officer. With more than two decades of digital industry leadership, McKinney most recently served as Vice President of Product Management at Strive Health in Denver, […]
Are trends dying? One of the most traditionally accepted fashion trend cycle theories is that it lasts 20 years and undergoes 5 phases: This 20-year cycle is still present today for macrotrends, however, the lifespan of microtrends has been compressed. Before they lasted 3 to 5 years, now they can go through the same 5 stages […]
AML Group has today announced the appointment of a new creative team – Jack Smith and Dylan Burnside-Smith. Before joining AML, Jack (Copywriter) and Dylan (Art Director) worked separately for a number of different agencies across a broad portfolio of well-known brands including: SEAT, Nestlé Purina, McDonald’s and KP Nuts. Jack has returned to London […]
Leeds digital agency Perfect Storm is celebrating a strong start to the year with a senior hire and substantial new business wins. Perfect Storm is well on track for hitting more than 30% growth by the next financial year-end in March, with a forecasted turnover of £2.3m. Growing the senior team at the agency, Naomi […]
Digital marketing agency Spike has announced two new hires in its latest wave of recruitment. Analytics specialist, John Earnshaw, has been appointed in a senior position as the agency’s new Head of Search Analytics and graduate Rosie Snooke has also joined as a Digital Marketing & Outreach Executive. After working in the digital marketing sector for over […]
Specialist sports travel group Destination Sport has announced the next step of its strategic global expansion with the creation of Destination Sport China. Destination Sport China will provide an unrivalled destination management service for professional sports organisations throughout mainland China, plus expert support for organisations seeking to expand their presence within the region. The division […]
Tate & Lyle Sugars has appointed Clarion Communications as UK PR agency for its Lyle’s Golden Syrup and Tate & Lyle brands. Clarion won the competitive three-way pitch by demonstrating its ability to develop creative media and influencer strategies that bring the company’s brands to the attention of a new generation of consumers. Focus will be on […]