BETC Paris presents a new international campaign for Total Excellium Fuels. In this ambitious production, we see the Total Excellium Fuel embodied by an army of super heroes with one mission – eliminate engine dirt, here represented by a horde of hideous and scabby old monsters. The film was directed by Simon McQuiod and produced […]
Creative agency Gretel reveals the strategy and design behind its rebrand of Nike ID as Nike By You, giving consumers the chance to co-create their own sportswear with the iconic label. This work by Gretel positions Nike for a future where technology is increasingly making bespoke sportswear accessible to all, and where consumers expect to […]
Chase Distillery launches its cocktail competition, Chase Cup, in line with 2019’s Rock the Farm music festival, with a new brand identity by London design agency ShopTalk. The website has just gone live, and mixologists from all over the world are being invited to submit cocktail creations that celebrate Chase Distillery’s single-estate potato vodkas and botanical-rich gins. […]
Working with ultra-successful beer brand, Cobra, BrandOpus were tasked with building upon their achievements, by widening their appeal to a broader audience, celebrating its versatility. Cobra beer was first created to provide Britain with a premium lager that had a smoothness perfect for drinking with Indian foods. Since its creation in 1989, the brand has […]
London brand and packaging design agency Straight Forward Design spearheads a new campaign for Skittles to mark Pride 2019. Throughout June and July, Pride events celebrating equality and inclusivity take place up and down the country. And for the past two years, Skittles has ‘given up’ its iconic multicoloured candies and packaging, ‘because during Pride […]
The Royal National Orthopaedic Hospital (RNOH) Charity unveiled a new identity by Here Design. The charity is responsible for the fundraising and administration of donations that enable improvements to the hospital’s facilities, pioneering research and exceptional patient care. A fundamental partner to the UK’s leading orthopaedic hospital, the RNOH Charity must communicate clearly and effectively […]
It was a crowning moment for branding agency MetaDesign as China witnessed FAW-Volkswagen’s launch of the all-new Jetta, the first independent sub-brand of Volkswagen. The Beijing-based branding agency was a key partner to Volkswagen China and FAW-Volkswagen in the development of Jetta’s brand strategy and a comprehensive brand identity program that includes visual identity, sound […]
Bournemouth Tourism has partnered with independent global creative agency Crowd to deliver a new website for Bournemouth Beach Lodges. The site promotes beachside accommodation on the south coast of England, in the style of the traditional British beach huts, but with modern conveniences for the tourists. The project followed the existing brand guidelines and used photography supplied by […]
MC&C Media, the independent media agency, has changed its name to The Kite Factory as it marks the latest chapter in the most transformative period in its history. The rebrand comes 18 months after the agency raised £6.6m in investment from private equity house Key Capital Partners, which allowed the business to invest in new […]
Clarity PR announced that Alex MacLaverty has been appointed Global COO of the fast-growing firm. Previously MacLaverty rose through the ranks at Hotwire, where she held numerous senior positions culminating in being appointed Hotwire’s COO and President EMEA & ANZ in 2017. Alex’s appointment follows a period of rapid expansion and significant investments for Clarity, […]