The new deal provides Blis with 3 years of exclusivity, which will enable their customers to tap into anonymised and aggregated geographical insights on mobile brand engagement. Blis, the geo-powered advertising tech stack, has announced a new partnership with Virgin Media O2 Business to position the company as the exclusive partner for the O2 Motion […]
Award-winning global creative collective Forsman & Bodenfors (F&B) has reunited with Therabody to unveil the next iteration of the brand’s groundbreaking 2023 campaign “The Workout Called Life,” which highlights the wellness advantages and impact of its revolutionary Theragun product line. For the second installment, F&B and Therabody have teamed up to create two distinctive :30 spots, which reflect both […]
Rafael Nadal stars a launching campaign for Vivo, one of the most sustainable companies in Brazil, with focus on the B2B target. The goal is to boost the brand’s presence in the corporate market all over Brazil. With the concept “Vivo. Your company goes digital with our partnership”, developed by the agency GALERIA.ag, the campaign features Nadal with […]
Be Afraid, Be Very Afraid…. ….of the Holiday Reaper In 2022 and 2023, less than 40% of the UK workforce took all of their annual leave allowance. In a recent survey, WeRoad found that a significant portion of workers are unclear about their company’s policies regarding unused vacation days, potentially leading to lost holiday time […]
Mentholatum, the global health and wellness company, has joined forces with HYROX, the globally renowned fitness events company as it looks to take its Deep Heat and Deep Freeze products into the world of sport and athletics. The partnership kicks off today at HYROX Birmingham, with additional events in Manchester and London to follow, as […]
Fusion92, a leading marketing transformation partner, has hired Danielle Aldrich as chief client officer (CCO). Danielle brings over 27 years of industry experience and has worked with top brands like American Airlines, Burger King, Old Navy, Fruit of the Loom, Hershey and Hotels.com. In her new role, Danielle will be tasked with building and maintaining […]
New Clients Include U Beauty, Shaffer’s High Sierra Camp and Mystic Stamp Company Eight Oh Two, a premier search and performance marketing agency founded in 2008, continues to demonstrate its expertise and innovation with three exciting new client wins. Specializing in paid search, SEO, and content marketing, the agency adds U Beauty, Shaffer’s High Sierra […]
Partnership will enable brands to enhance their existing customer data and activate new and existing audiences from within esb’s platform Customer acquisition specialist esbconnect has announced a partnership with Sagacity, the UK’s leading data and analytics consultancy, that will see Sagacity’s UK-wide Intra dataset combined with esb’s own email dataset of 17m UK consumers. The […]
30 years after the iconic “Dancing Man” ad, Guinness introduces a playful stop-motion film to showcase its innovative Nitrosurge device and cans Guinness is inviting more people to experience the joy and communion of a perfect pint at home with its new campaign, “Dancing Can,” a modern nod to the beloved 1994 “Dancing Man” ad. […]
LinkedIn launches an episode of its latest social-first campaign, “Know-How That Sticks”, in partnership with integrated agency VCCP London. The three social-first films aim to target Gen Z and bring awareness to the platform’s newly implemented immersive video ’ feature. This feature offers short-form, authentic content focused on delivering valuable tips, insights, and industry news, helping professionals […]