McCann’s latest campaign raises awareness of pets’ roles in helping the UK be mentally healthy Mayhew, the animal welfare charity, has launched a poignant print and outdoor campaign designed to raise awareness of the positive impact animals can have on mental health. Launched in honour of World Mental Health Day, the campaign, developed by McCann […]
A heart-warming TV spot from People’s Postcode Lottery launches tonight, starring Ellie Goulding performing a stunning new version of the classic 1960s hit What the World Needs Now. It debuts tonight at 9.15pm during Channel 4’s hit comedy game show, Taskmaster. Created by People’s Postcode Lottery’s in-house creative team and GOOD Agency, and directed by […]
Beatgrid, the cross-media advertising effectiveness currency, has been listed on Deloitte’s prestigious Technology Fast 50 competition for 2024, highlighting its rapid growth and innovation in the technology sector. This annual competition celebrates the fastest-growing tech companies, with winners determined based on their revenue growth over the past four years. The recognition not only underscores Beatgrid’s exceptional performance […]
New playful campaign in partnership with AMV BBDO and Spark Foundry showcases the hilarity of online shopping habits in a hands-on, in-store world Currys, the UK’s largest tech retailer, is raising the laughing bar once again with the latest instalment of its “Beyond Techspectations” campaign. The new film emphasises the value of in-store shopping, where […]
D&AD, the globally renowned non-profit which represents the pinnacle of creative excellence, has released its highly sought after Annual available for free as part of its ongoing commitment to nurturing creativity across different communities. The organisation is sharing full access to the D&AD Annual – a summary of the insights, strategies and campaigns that powered […]
Addition of WiFi and Fixed Line enabled Network Signals creates a single-source, cross-device addressability solution for Display, Video and App formats across, Mobile, PC and CTV screens Utiq, the European AdTech company with a unique telco-powered first-party identifier, today confirms the addition of home internet connections as a deterministic Network Signal within its industry-leading Authentic […]
Bloom UK to organise monthly co-mentoring conversations between IPA council members and iList trailblazers to bridge cultural divides and build visceral empathy Bloom UK, a professional network for women working in marketing and communications, today announces that it is collaborating with the Institute of Practitioners in Advertising (IPA) to launch the IPA Council x iList Exchange Programme. […]
‘Make the world a Refuge’ campaign was developed in partnership with creative agency AMV BBDO and directed by BAFTA winning ‘I Hate Suzie’ director Georgi Banks-Davies Renowned actor Billie Piper has partnered with Refuge for ‘Make the world a Refuge’, a campaign that explores many different forms that domestic abuse can take and the impact on survivors. […]
Integrated media campaign celebrates the 2024 honorees: Rev. Dr. Pauli Murray, Patsy Takemoto Mink, Dr. Mary Edwards Walker, Celia Cruz & Zitkala-Ša Women’s rights advocates, coin collectors, and the American public-at-large have a new group of inspirational female figures to honor as the United States Mint (Mint) is releasing its 2024 American Women Quarters™ (AWQ). And to introduce […]
Full-service creative agency Party Land has hired Sean McNamara as Head of Strategy. The agency, which has had tremendous growth since its 2018 founding, creates imaginative, humorous and memorable work for clients, including Liquid Death, Men’s Wearhouse, Urban Decay and JanSport. McNamara has more than 20 years of experience at network agencies and indie shops in New […]