Medallia, the global leader in customer and employee experience, today announced Carrie Parker as Chief Marketing Officer (CMO). Parker brings over 25 years of experience leading high-performing teams, transforming brands, and driving revenue growth for technology and SaaS companies. “Carrie brings an incredible wealth of experience in marketing to her new role at Medallia and […]
The decorating merchant is one of the loyalty programme’s longest-standing partners Nectar360 is celebrating 20 years in partnership with Dulux Decorator Centre, the UK’s leading paint and decorating merchant with over 230 stores across the UK. DDC was an early member of the Nectar loyalty programme, joining three years after its launch in 2002 as part […]
Defiant’s remit will include development of a new brand positioning and new creative platform Beavertown Brewery has announced the appointment of Defiant to develop a new brand positioning and a new creative platform. Defiant’s remit includes evolving Beavertown’s masterbrand positioning and developing a new campaign platform. The focus will be on helping bring greater cohesion […]
Cedara’s comprehensive measurement of Onetag emissions shows real-time AI media curation is 94% more carbon efficient than the programmatic industry benchmark. Following the release of the Global Media Sustainability Framework (GMSF) by the WFA and Ad Net Zero—the media industry’s standardised measurement methodology—Cedara has, in a first for media curation technology, completed an analysis of […]
VCCP, the challenger network for challenger brands, is expanding its social department, reinforcing its commitment to leading in social-first creativity and brand engagement. The global communications network has announced the promotion of David Feldman to Executive Creative Director, with Tiffany Mondesir promoted to Head of Social and Content Strategy, and Rachael Kendrick joining as Social Creative Director. Additionally, Veve Shamhong joins the team […]
Flings set out to reimagine a childhood classic: creating a toaster pastry that delivers on nostalgia and modern nutrition. With a product unlike anything on the market, the founders needed a brand identity that could balance the playful joy of childhood with the sophistication of an adult treat. They turned to Blurr Bureau, a global strategy […]
The agency has also promoted Emma Cumming and Silvia Mauri to key leadership roles Global socially-led creative agency We Are Social has bolstered its global leadership with a trio of promotions, including the appointment of Mobbie Nazir to the new role of chief strategy and growth officer. Nazir, previously the agency’s global chief strategy officer, […]
The Many, an award-winning independent agency specializing in holistic strategies, creative campaigns and content, and connective media planning, has been named media agency of record for Panda Express. The agency was selected to extend a successful multiyear partnership based on their proven ability to advance Panda Express’ media strategy during a key growth phase. Their demonstrated […]
2024 Marks a Breakout Year for Grey Health, with Record New Business Wins and Industry Accolades Under Bruno’s Creative Leadership Grey Health New York, part of leading global advertising agency Grey, today announced the promotion of Bruno Rebelo to Chief Creative Officer, effective immediately. Bruno joined Grey Health New York as Executive Creative Director in […]
Following the Group’s successful listing on Euronext Amsterdam, Havas has announced the promotion of François Laroze to Global Chief Operating Officer (COO), in addition to his role as Chief Financial Officer (CFO). Since joining Havas in 2007, François has compiled a wealth of experience and deep understanding of the Group’s business activities and core processes. […]