Today, the Coalition for Privacy Compliance in Advertising (CPCA) announced it is working with the Information Commissioner’s Office (ICO) to develop the world’s first regulator-approved privacy certification for digital advertising technology. The groundbreaking initiative aims to clarify how the UK General Data Protection Regulation (UK GDPR) applies to digital advertising, increase regulatory clarity and reduce […]
Independent brand design agency JDO announce Ben Sillence as the new Head of Strategy for the UK. Based in the agency’s London studio, Ben will partner with Ed Silk, JDO’s Global Head of Strategy, to further develop the agency’s strategic offering of Creating Belief. Ben joins JDO from Lewis Moberly, where he made a mark […]
Chicago-based agency Tom, Dick & Harry Creative Inc. (TDH) has been named Agency of Record for the newly launched Chicago Sports Network (CHSN), the new broadcast home for the Chicago Blackhawks, Bulls, and White Sox. The agency won the account in early August after a competitive pitch process that began in mid-July. The widely anticipated launch of CHSN will put […]
ShowHeroes Group, a global leader in digital video advertising and CTV solutions, today announces the acquisition of Vidds, an AI-powered video creation and editing platform, for an undisclosed sum. Founded in 2020 by Ed Thomas and Andrew Walters, Vidds has gained recognition for simplifying and accelerating the video creation process, empowering creators with advanced AI tools […]
AKQA announce the promotion of Luiza Baffa to Managing Partner. Prior to her appointment, Luiza served as Managing Director in São Paulo. Under Luiza’s leadership, AKQA Casa (São Paulo) has expanded its global footprint, working on high-profile projects across London, the US, Mexico, and Brazil. On her promotion, Luiza said: “We believe in the power of […]
tms, a global leader in technology, marketing and sourcing has appointed Mike Cieplak as its new Chief Financial Officer. Cieplak will assume the role following the retirement of Chuck McDonough. Chuck McDonough, who has been with tms (formerly The Marketing Store) since October 2013, will retire after more than a decade of leading the company’s […]
Leading the charge towards a greener future ScottishPower, in partnership with The Union, has launched a new brand campaign ‘Journey’, bringing to life its action and ambitions to deliver a cleaner, greener and more affordable energy future. Energy is an engine for UK growth and rising electricity demand, combined with the continued need for climate […]
With less than a week to go till the final deadline for entries, Product of the Year managing director, Helga Slater, takes us behind the scenes and reveals ‘what it takes’ to win one of the UK’s most coveted awards. In a sentence? We are the largest consumer-voted award for product innovators – a champion […]
AMV BBDO’s “Send It Your Way” message emphasises convenience and flexibility for customers Royal Mail launches a new campaign in the run-up to Christmas, highlighting the variety of ways customers can send parcels through the company’s expanded range of drop off and collection options. Created by AMV BBDO, the “Send It Your Way” campaign shows […]
Immediate, home to trusted brands that people love, has announced the launch of Prism, its new full scale first party data solution. Prism advances Immediate‘s commercial audience capabilities, offering advertisers valuable first-party data from its market-leading brands. This data, combined with exclusive access to premium, brand-safe ad inventory, provides unprecedented opportunities for targeting, insight, research, […]
