The cult coffee company has new branding to mark its 10 year anniversary Branding and design agency NOT Wieden+Kennedy today share a new visual identity and packaging approach for popular London-based roasters, Dark Arts Coffee. The new identity is based on the concept of Joyful Nihilism, inspired by the style of the company’s signage from their much-loved […]
Founded in 1870, Gloucestershire County Cricket Club (GCCC) is one of 18 first-class county clubs and one of the oldest and most prestigious sporting clubs in the country, having played in every top-level English cricket competition. We partnered with GCCC to modernise the club’s brand-led communications with an eye-catching and instantly recognisable membership campaign, designed […]
Amidst the agency’s continued global growth, VCCP reinforces its investment in the US Today, creative agency VCCP US has announced the appointment of Matt MacDonald as Chief Creative Officer. Matt will oversee all creative output for the agency in the states and serve as a business leader alongside CEO Brett Edgar and International Chief Strategy […]
UK’s first respite holiday village for children with critical illness calls for support in “Audrina’s Story” by McCann Birmingham Kids’ Village, the UK’s first respite holiday village exclusively for critically ill children and their families to enjoy a free holiday, has called for pledges of support in a powerful film by McCann Birmingham. A film […]
‘Musical Scratchcards’ – created with VCCP and Hearts & Science – taps into nation’s love of Christmas traditions Fully integrated campaign features National Lottery-funded Good Cause choir Allwyn, operator of The National Lottery, today launches a festive Scratchcards campaign, which celebrates the entertaining ways adults come together to play games at Christmas. The fully integrated campaign brings […]
Perfetti Van Melle (PVM), one of the world’s leading manufacturers and distributors of confectionery and chewing gum, announced the appointment of FCB London, part of Interpublic Group (NYSE: IPG), as its lead agency for creative and strategic responsibilities for a portfolio of its gum brands. This decision follows a highly competitive pitch and marks the […]
The nation’s favourite Moonpigs are back with a bang, and this time they’ve got some extra swag in their step as they introduce the UK’s most personalised card – with a seasonal twist! Launching on 25th November the first TV advert will see a festive Moonpig character strut down a snow covered street showcasing the […]
November 2024 In regular Q&A sessions, Jenny Stanley, Managing Director at Appetite Creative explores the key challenges, trends and solutions facing experts from across the advertising and packaging industry. Asking five key questions per conversation, Jenny will look to learn more about her interviewee, their career, clients and give them a final word. This interview […]
To regain a home is to grow hope. The Abbé Pierre Foundation, France’s leading non-profit organization fighting homelessness, has teamed up with Fred & Farid Paris to launch its new campaign. This year, the campaign focuses on child homelessness, with over 2,000 children living on the streets in France and more than 400,000 across Europe. […]
The craft-focused campaign, developed by VML, highlights the real-world consequences of drink-driving The Department for Transport today announced the launch of its latest drink-driving campaign for THINK! ahead of the festive season. The new work challenges the misconceptions drivers often have – that there is no risk in driving after a small amount of alcohol. […]