Strategic branding agency Conran Design Group has rebranded global communications group Havas. Along with an optimised brand architecture, the London-headquartered agency developed a new visual identity for the 188-year-old comms brand – balancing the premium quality and sophistication of the existing brand with a new sense of dynamism and modernity. The new visual identity includes […]
Brand collaborated with agency partner FCB London and developer PRELOADED There’s a toilet training crisis in the UK. Over the last decade, the age that kids leave nappies behind has risen from 12-18 months to 3-4 years*, with more than nine in 10 teachers reporting having at least one child in class who is not […]
In response to the escalating demand for tech-savvy professionals and critical skills shortage in the digital sector, Plan.Net Group is expanding its international operations with the launch of Plan.Net TechNest India. This initiative is a result of an acquisition and further rebranding of an esteemed local agency previously known as Luminescent Digital. This strategic move […]
This endeavor set out to create a modern and energizing employee experience for today’s flexible workplace Without, a brand design studio based in London, recently partnered with Sodexo, a global, Fortune 500 company that specializes in sustainable food and valued experiences. Without supported Sodexo’s vision of reimagining Modern Recipe, one its flagship food experience brands. […]
Global branding consultancy Wolff Olins has appointed Edelman’s Vice President of Business Transformation, Julia Race, to the newly created position of Senior Director of Culture, where she will focus on further developing its employee experience offer. Race, who will be based in New York, will partner with both US and global clients to define and […]
New technologies, artificial intelligence, virtual friends and increasingly immersive video games are taking us further and further away from reality. Faced with this paradigm, the latest campaign of the Region of Valencia shows real places, activities, experiences and moments. The new campaign developed by Serviceplan Spain encourages tourists to have unique, unfiltered experiences, while reflecting […]
Advertising agency and brand production studio Humanaut has created two videos to support the launch of client Garden of Life’s Vitamin Code gummy products. Garden of Life is the #1 brand in the natural products industry. The agency created two 15-second spots that will begin airing August 14, one for the brand’s Women’s Multivitamin and the other […]
Appointment follows competitive pitch run by AAR The Royal Society for the Prevention of Cruelty to Animals (RSPCA), the world’s largest animal welfare charity, has appointed AMV BBDO as its new creative agency of record. Founded in 1824, the RSPCA has been changing animals’ lives for nearly two centuries through its pioneering animal rescue work, […]
InMobi, a leading provider of content monetisation and marketing technologies that help businesses fuel growth, has announced the acquisition of Quantcast Choice, a consent management platform (CMP) designed to help publishers seamlessly align with the rapidly changing global privacy regulations. This strategic acquisition reinforces InMobi’s commitment to bolstering its privacy management platform for mobile app and […]
“Generation Z, born between the mid-1990s and early 2010s, is entering the workforce with its unique set of expectations and preferences’ says 438 co-founder Andy Whitmore. “What this generation of digital natives isn’t expecting are the outdated methods that so many large, and supposedly ‘forward thinking’, innovation-led organisations are still adopting to ‘engage’ with them […]