Currys showcases how its tech experts go above and beyond in new brand platform “Beyond Techspectations”

Currys showcases how its tech experts go above and beyond in new brand platform “Beyond Techspectations”

Set to take the brand to an exciting new place in communicating their tech expertise, Currys has announced the launch of a new brand platform called “Beyond Techspectations”. Created by AMV BBDO with media strategy developed by Spark Foundry, the aim of “Beyond Techspectations” is to show how Currys goes above and beyond in everything […]

Primark appoints VCCP as global branding and creative agency partner

Primark appoints VCCP as global branding and creative agency partner

Primark, the international fashion retailer, has appointed VCCP as its global branding and creative agency partner following a three-way competitive pitch process. As Primark ramps up its expansion across new markets, channels and products and grows its brand across Europe and the US, VCCP has been tasked with creating a global creative platform that brings […]

Meta’s Juliana Constantino Joins Independent Pereira O’Dell

Meta’s Juliana Constantino Joins Independent Pereira O’Dell

Independent creative agency Pereira O’Dell has hired Juliana Constantino, former Global Creative Product Lead at Meta, as Executive Creative Director. Constantino spent over 8 years at Meta, her first five at Facebook and later Instagram, ultimately leading global creative product for the Instagram Creative Lab. Most notably in 2017, she led the go-to-market strategy for […]

“Feel the Art of Audi” The feeling of driving the new Audi Q8 e-tron is artfully envisioned by A.I.

“Feel the Art of Audi” The feeling of driving the new Audi Q8 e-tron is artfully envisioned by A.I.

Bensimon Byrne and 1stAveMachine create a first-of-its-kind test-drive with supermodel Coco Rocha to launch the new flagship EV To promote the new fully electric Audi Q8 e-tron vehicle, Audi Canada has launched “Feel the Art of Audi,” a bold creative campaign from Bensimon Byrne which allows would-be drivers to both see and feel the future of premium mobility and illustrate […]

GRAVITY GLOBAL NAMES BOBBY PEARCE AS U.S. HEAD OF CREATIVE

GRAVITY GLOBAL NAMES BOBBY PEARCE AS U.S. HEAD OF CREATIVE

Former Chief Creative Officer of BBDO, David&Goliath, and The Wonderful Company brings big-brand experience and creative bench-strength to fast-growing agency. Bobby Pearce has joined Gravity Global in the newly created role as U.S. Head of Creative. The announcement follows the agency’s acquisition of 9thWonder, which increased its overall business by 40% and brought its U.S. […]

Brazilian Bank Uses AI To Celebrate Women’s Soccer As It Should Have Been

Brazilian Bank Uses AI To Celebrate Women’s Soccer As It Should Have Been

Itaú Unibanco imagines women’s football without Brazil’s four-decade long ban. To pay tribute to women’s football athletes of today and yesterday, Itaú Unibanco, sponsor of all Brazilian national soccer teams, has focused their latest ad campaign on the four-decade long ban on women playing the sport, using artificial intelligence to envision Brazilian women’s teams from […]

Austrian National Tourist Office Selects Wien Nord Serviceplan as its New Agency

Austrian National Tourist Office Selects Wien Nord Serviceplan as its New Agency

After an extensive selection process, Wien Nord Serviceplan, the full-service creative agency headquartered in Vienna, has been chosen to work on new ways of communication for the Austrian National Tourist Office. After several years without a full-service creative agency, the Austrian National Tourist Office (ANTO) initiated a Europe-wide search in December 2022 with the aim […]

Adnami launches in Norway amid flurry of European hires

Adnami launches in Norway amid flurry of European hires

Hege Lorvik to lead Norwegian push as high impact specialist continues growth across the continent High impact ad specialist Adnami has appointed Hege Lorvik as Norwegian Commercial Director, marking the Denmark-based tech company’s first formal step into the Norwegian market. Hege’s appointment comes as Adnami staffs up across several key European markets, also adding Paul […]

HARIBO injects free fun into summer with the return of its ‘Hide n Seekers’ experience, featuring UK’s largest ball pit

HARIBO injects free fun into summer with the return of its ‘Hide n Seekers’ experience, featuring UK’s largest ball pit

HARIBO, the nation’s leading sweet maker, has officially launched the ‘Hide n Seekers’ experience at Bluewater Shopping Centre in Kent, featuring the UK’s largest ball pit. Live for 21 days over four weeks, the experience is completely free for fun seekers young and old, providing an exciting, budget-friendly summer day out. In its second year, […]