Omnicom PR Group (OPRG) today announced the appointment of Jillian Janaczek as CEO of Porter Novelli, the strategic communications agency that helps companies and brands use purpose to do business better. Jillian Janacek will report to Chris Foster, CEO of OPRG and be part of the global leadership team. “Jillian has the right experience, expertise and vision to […]
Brand transformation and creative change agency Born Ugly today announces the appointment of its new Senior Creative, Ryan Spence, who will be working in the design team. Ryan joins Born Ugly to support with the growing client base, where he will specifically help bring ideas to life, working with the wider team on conceptual ideation. The appointment […]
The agricultural tech company tapped VSA Partners to make this complex story clear. Ever.Ag, a leader in agricultural software, data, analytics, and finance, recently unveiled a new campaign that challenges the limitations of phrases like “farm to table.” The campaign highlights how its solutions help folks working in the global food supply chain manage and optimize the […]
Europe’s largest independent agency network and winner of the Cannes Lions 2022 “Independent Network of the Year”(1) has reported a substantial increase in revenue for the 2022/2023 fiscal year. Despite global economic downturns, the group continues to grow, fuelled by its commitment to internationalization, digitalization, and its unique, integrated House of Communication approach. The Serviceplan […]
Innovative Video Campaign Results in 557% Increase in New Product Sales and 480% Increase in Gross Merchandise Value InMobi Commerce, a leading advertising technology platform for eCommerce companies, today announced that Lord and Taylor’s retail media program that it powers, yielded significant increases in sales, gross merchandise value, and click-through rate for a leading women’s […]
New partnership sees Jellyfish, Clear Channel Outdoor and Mofilm bring the HOKA brand’s FLY HUMAN FLY DOOH campaign to Times Square this summer Leading digital marketing business Jellyfish, has announced the rollout of a pioneering dual-sited DOOH campaign for performance footwear and apparel brand HOKA, across Times Square, New York – live for the first […]
New app created by We Are Pi launches with epic mixed media promo film by Henri + Diego through 1stAveMachine Today beer brand Desperados launch the world’s first dance powered reward app, that turns dance steps into epic party rewards & donations. All Desperados fans need to do is download the Desperados Dance Club app, […]
On the day it was released, the film, created by AlmapBBDO, was a Twitter Trending Topic for over 24 hours and racked up over 50 million organic views online The campaign by AlmapBBDO which used artificial intelligence to reunited Elis Regina, one of the greatest Brazilian singers of all time, with her daughter Maria Rita, […]
The AA, the UK’s leading driving services business, launches the next phase of its fully integrated marketing campaign, “It’s Ok, I’m with the AA.” The Gate alongside lead media agency, Goodstuff, developed the campaign and evolved communications and media strategy. “It’s OK, I’m with the AA” shows how the AA’s multi-service provision gives its members […]
Arcana Academy debuted “Destination Restoration” – an episodic reality series on YouTube showcasing home spaces reaching their full potential using the power of KILZ® Primers, and has reached more than 13 million views. On YouTube, views surpassed the VCR benchmark by 34% and on Discovery Plus VCR was above 99%. With more brands looking for […]