Kaplan joins from OUTFRONT Media
Kinetic, the leading global out-of-home agency that is part of WPP, announced the appointment of Keith Kaplan as Global Chief Executive Officer. Kaplan is well-regarded as a strategic advisor at the intersection of digital and out-of-home (OOH) with a strong focus on innovative ways to drive success for clients. Kaplan takes over from Marc-Antoine de […]
Pitching against several London agencies, Ogilvy Social.Lab wins brief to turn Volleyball into a global brand
The International Volleyball Federation (FIVB) has selected WPP’s Ogilvy Social.Lab as its lead strategic and creative agency to run its global brand communications and global media strategy and planning leading up to the 2022 Volleyball World Championships – after a pitch between 17 agencies, including London’s Saatchi & Saatchi and AKQA (soon to be AKQA […]
• New film created by Iris stars Santa and highlights the amazing work of NHS staff and volunteers battling the virus • It’s the first ever advert for NHS Charities Together and follows a momentous year when the public has given over £140m to NHS charities • Retail partners are selling limited edition products in December with proceeds going to NHS charities across the UK
New Christmas campaign, ‘The Gift’, shows that even Santa is in awe of the amazing NHS staff and volunteers working tirelessly to keep us safe. Created by Iris in partnership with major brands such as Starbucks, Marmite, Kindred and Batiste, the work aims to help raise more vital funds for the NHS Charities Together Covid […]
Today YouTube announced its Christmas Ads leaderboard, with a few surprises within the top 10. 2020 has been a year full of the unexpected, and this year’s Christmas leaderboard is no different with Smyths Toys hitting the top spot previously held by John Lewis. The top five positions are held this year by JD Sports, Aldi, […]
VCCP New York and MUH-TAY-ZIK / HOF-FER today announce Sonos (Nasdaq: SONO), the leading sound experience company, has awarded them a global creative agency assignment. The two agencies, both part of the global VCCP network, participated in a competitive pitch to land strategic and creative work for the brand. Beginning immediately, the team will lead […]
The rebrand follows Civica’s expanding role in digital transformation of public services WPP agencies Ogilvy and Coley Porter Bell joined forces to carry out the project
Brand design agency Coley Porter Bell and Ogilvy UK today unveiled their role in the rebranding of Civica, a global leader in software for public services. The updated brand positioning emphasises how Civica helps public sector organisations through smarter software. Covid-19 has accelerated the digital transformation of public services and increased demand for cloud-based solutions. Throughout 2020, Civica […]
Kelly Knight has been named as AMV BBDO’s first Chief Diversity and HR Officer, with a brief to work with senior leadership at the agency to ramp up its work building a culture which is inclusive, celebrates and recognises diversity. Her responsibilities also include ensuring that AMV’s services and strategy are aligned to the agency’s […]
Young people choose saving over spending and want brands to work for the greater good, Wunderman Thompson study shows
The world’s youths, collectively dubbed generation Z, are frustrated and uncertain about the future, yet convinced they are capable of uniting to bring about change, according to a new study by Wunderman Thompson Intelligence. And even though the pandemic has stirred up every aspect of their lives, gen Zers remain unshaken in their core values, […]
Multi-channel advertising campaign celebrates UK-UAE travel corridor
Emirates is giving tourism in the UAE a boost with its latest brand campaign in the UK celebrating the perfect winter getaway to Dubai. The multi-channel advertising push across TV, digital and social celebrates the UK’s decision to add the UAE to its list of countries where arriving travellers are exempt from quarantine. The ‘Dubai […]
· Lidl’s new campaign will see shoppers able to access the must have knitwear virtually through Animal Crossing · Available to download for free from today to coincide with the recent in game Winter Update · The campaign was concepted and produced by Lidl's retained social media agency, We Are Social
Hot on the heels of the news of Lidl’s branded Christmas jumper launch, the retailer announces that shoppers can also access the jumper free of charge virtually through Animal Crossing, 2020’s hugely popular Nintendo Switch game. The campaign was concepted and produced by Lidl’s retained social media agency, We Are Social and launches to coincide […]