Mondelez-owned confectionery brand Trebor, has launched a new social campaign, “Give Me Strength” which showcases the brand’s no-nonsense attitude, calling out everyday exasperating situations using the well-known British phrase. The humorous campaign is made up of a number of short format social films. The campaign by Ogilvy UK, premise is rooted in Trebor’s intense flavour, […]
Atomic London has created an audacious campaign for i News – See Every Angle. Featuring striking graphics and pithy thought-provoking copy, the campaign showcases five famous faces from the international world of politics: Kim Jong Un, Boris Johnson, Theresa May, Donald Trump and Jeremy Corbyn. Designed to highlight the newspaper’s unswerving commitment to impartiality, the […]
In an environment of dusty landscapes, rustic type and cowboy themed packaging, Jekl met with Design Happy with a view to shake up the category, not just with its superior tasting product but to stand apart from the crowd of normality. Rather than focusing on the product’s heritage the design experts decided to draw inspiration […]
One in five internet users have made a booking for travel or leisure activities after receiving a link or recommendation via private messaging apps – such as WhatsApp and Facebook Messenger – according to new research from GlobalWebIndex and socially-led creative agency We Are Social. The study, which looked at more than 3,000 internet users […]
Global experience agency Imagination, announces the opening of a new concept store experience – vivo Lab – in Shenzhen, China for Chinese smartphone brand vivo. The immersive experience, which is the first photography-oriented concept launched by a phone manufacturer, officially opened over the weekend. vivo, one of the world’s largest smartphone brands with over 200 […]
Socially responsible and sustainable Dutch bank ASN Bank has released its third commercial with creative agency Selmore and creative production studio Ambassadors, this time moving its animated world from the ‘fable forest’ to the sea for a story about sustainability and a cleaner world. “At ASN Bank, we’re committed to making decisions that will […]
WRG, a division of The Creative Engagement Group (TCEG), has created a new campaign concept and toolkit for CitySuites, the luxury serviced apartments provider, which will guide the business’s communications across print, digital and activations throughout 2019. CitySuites, based in the heart of Manchester, is a new concept in the luxury serviced apartment market offering […]
Great Western Railway is celebrating capacity increases and huge on-board service improvements with a new advertising campaign across print, digital and radio, with The Times and Global-owned radio stations, LBC and Classic FM. Created by Wavemaker North, the campaign aims to engage business customers who might otherwise be using cars or airlines for their business […]
Following the introduction of GDPR in May 2018 close to half (45 per cent of consumers) believe that the mail they receive from brands is now more relevant, new research from Wilmington Millennium reveals. The retail industry is the best performing sector with 52 per cent of consumers saying that offers and information through the […]
Channel 4 announced a new commercial deal for Made in Chelsea in 2019 including sponsorship from Sensodyne UK and a brand partnership with online fashion retailer, Never Fully Dressed. The sponsorship deal with Sensodyne, a GlaxoSmithKline Healthcare (UK) brand, was secured between 4Sales and Publicis Media Agency. It will run across all series in 2019 as […]