THE SHIPYARD’S NEW BUSINESS STREAK CONTINUES

THE SHIPYARD’S NEW BUSINESS STREAK CONTINUES

Named Strategic Brand AOR for San Diego County Regional Airport Authority Following the The Shipyard’s recent acquisition of Fahlgren Mortine – the two-time reigning Mid-Sized Agency of the Year as designated by the Public Relations Society of America – the agency continues to add to its roster, scoring a new win and expanding existing client relationships alike. Fresh […]

Kamala Harris has a serious messaging problem

Kamala Harris has a serious messaging problem

Everyone knows Trump, but what does brand Harris stand for? Opinion Piece by Jamie Williams, Managing Partner, isobel It’s crunch time in the US Presidential election. And earlier this week, the Nate Silver designed 538 Politics model, which uses polling, economic and demographic data to explore likely election outcomes, ticked towards a Trump win on […]

HMRC launches “You’re On It” with Pablo & UNLIMITED to raise awareness of digital tools that make managing money and tax affairs easier

HMRC launches “You’re On It” with Pablo & UNLIMITED to raise awareness of digital tools that make managing money and tax affairs easier

This week Pablo & UNLIMITED launch a major new campaign for His Majesty’s Revenue and Customs (HMRC). The campaign sees a renewed push from HMRC to raise awareness of their digital channels and encourages customers to make use of online and digital services for a number of simple tasks, instead of calling or writing to […]

SHELTER APPEALS FOR DONATIONS AS IT LAUNCHES OUT OF THIS WORLD CHRISTMAS CAMPAIGN THAT EXPOSES HARSH REALITY OF CHILDREN IN TEMPORARY ACCOMMODATION

SHELTER APPEALS FOR DONATIONS AS IT LAUNCHES OUT OF THIS WORLD CHRISTMAS CAMPAIGN THAT EXPOSES HARSH REALITY OF CHILDREN IN TEMPORARY ACCOMMODATION

Housing and homelessness charity Shelter today launches its 2024 Christmas campaign, titled ‘World of our Own’, which steps into an imaginary world to escape the harsh reality of temporary accommodation. It comes as figures from the Ministry of Housing, Communities and Local Government show that over 150,000 children in England are currently homeless and living […]

Sainsbury’s & the BFG launch their phizz-whizzing new Christmas campaign

Sainsbury’s & the BFG launch their phizz-whizzing new Christmas campaign

In the heartwarming TV advert, two old friends embark on a journey, showcasing the delicious flavours of the festive Taste the Difference and Sainsbury’s ranges In a TV first, real-life Sainsbury’s colleague ‘Sophie’ is featured alongside lovable character the Big Friendly Giant (the BFG) The 60” is set to premier on TV at 20.15, during […]

Very chooses creative consistency this Christmas

Very chooses creative consistency this Christmas

With the festive season fast approaching, online retailer Very is using the power of creative consistency to maximise impact via its marketing. At the heart of this strategy is bringing back its much-loved and highly effective flamingo-filled Christmas creative. The insight-driven campaign, developed in partnership with The Gate in 2023, launched the brand’s fun and flamboyant […]

NEW CAMPAIGN INVITES CUSTOMERS TO ‘GIVE KNOWINGLY’, CELEBRATING JOHN LEWIS AS THE HOME OF GIFTING

NEW CAMPAIGN INVITES CUSTOMERS TO ‘GIVE KNOWINGLY’, CELEBRATING JOHN LEWIS AS THE HOME OF GIFTING

Today, John Lewis launched the second campaign in its trilogy. ‘Give Knowingly’ celebrates the wisdom and wise choices of its customers, as they search for the perfect Christmas gift for their loved ones. It reinforces John Lewis as the home of gifting and showcases the breadth of the retailer’s offer. It’s the second chapter of […]

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