Britvic owned Robinsons, together with Saatchi & Saatchi London, have released their “most sophisticated Robinsons yet” campaign to promote Fruit Cordial, their second range of products created especially for grown-ups. The launch of Robinsons Fruit Cordial follows the launch of Robinsons Fruit Creations in January earlier in 2018. The TVC creative marks a continuation […]
MORE TH>N insurance has launched a new TV sponsorship campaign entitled ‘Defuse the Drama’. As the official sponsor of ITV Showcase Drama, MORE TH>N’s new idents will feature during popular ITV dramas from March to December. As a leading UK insurance brand, MORE TH>N is no stranger to defusing drama. Whether it’s fixing burst pipes […]
Media Agency Group (MAG) has been appointed to deliver a 12-month multimedia plan to build and drive ticket sales for the Manchester and London Crystal Maze Live Experience, after a competitive pitch. MAG devised a strategic plan to use a mix of traditional advertising (TV/Radio/out-of-home) and integrated digital campaigns via its division ‘Click Tap Media’, […]
Shopper marketing agency, smp, announces a newly formed, dedicated Amazon eCommerce team and freshly extended social media team as part of an overall expansion in services offered by the agency. The changes are a proactive response to market developments and form a key part of smp’s drive to help clients realise the potential of Amazon […]
Wunderman, the leading global digital agency and part of WPP, has launched Wunderman Inside, a new agency operating model to provide its world-class digital services onsite for its clients. Wunderman Inside has been launched following extensive consultation with significant clients who are looking for more flexible agency models, particularly for their digital marketing. Wunderman Inside […]
One of the most successful music supervision companies in the Australian advertising industry is setting up a sister agency in London – with the aim of ‘disrupting the advertising industry in the UK’. Music Mill has been brokering song use for TV and online ad campaigns for 18 years, working with major agencies in Australasia […]
The UK’s leading stock brand Knorr launches ‘Eat Your Feed’, a tool that analyses your Instagram feed and serves up a personalised selection of recipes based on your experiences. Eat Your Feed was created by digital creative agency AnalogFolk. Life is all about new experiences and discovering unique flavours is a big part of that. Knorr has […]
 The Times have commissioned creative agency, ROTHCO to celebrate the legacy of JFK in the lead up to the end of the centenary of his birth. On March 16, they release ‘JFK Unsilenced’, a campaign that uses specialist AI technology, to recreate the speech the 35th US president was meant to make in Dallas, on […]
As the internet is more and more important in all of our lives and eCommerce an increasingly popular way to shop, the issue of accessibility has become much more relevant. Many eCommerce sites are either inaccessible to those with visual, hearing or mobile disabilities, or they require ‘switching’ to specially made versions. Saatchi & Saatchi […]
The out-of-home (OOH) advertising sector leader, Wildstone has unveiled a contemporary new look following a period of exceptional growth. Rolled out throughout its internal and external operations, the new corporate identity is a visual expression of intent as Wildstone begins an EU expansion, evolves its service portfolio and confirms key board member appointments. The launch […]