HUMANAUT LAUNCHES EYE-POPPING OOH CAMPAIGN FOR BOOKSY

HUMANAUT LAUNCHES EYE-POPPING OOH CAMPAIGN FOR BOOKSY

Guerrilla-Style Campaign Squarely Aimed at Dallas-Fort Worth Beauty and Wellness Professionals Humanaut, the independent creative agency and production company based in Chattanooga, is launching a provocative and guerrilla-style OOH campaign in the greater Dallas-Fort Worth market for Booksy, a leading online scheduling and marketplace platform for local beauty, wellness and health providers. Humanaut won the Booksy […]

With Westminster’s revolving door, Quilter backs financial stability

With Westminster’s revolving door, Quilter backs financial stability

At a time when political uncertainty continues to dominate headlines, Quilter has launched a timely new extension of its “Money Needs a Plan” platform. Created in partnership with creative agency Joint, ‘Revolving Door’ reflects the pace of change in Westminster as a reminder of the value of stability and long-term financial planning during uncertain times. […]

Zespri partners with VCCP to develop and launch Grown for Good, its new global brand platform

Zespri partners with VCCP to develop and launch Grown for Good, its new global brand platform

Zespri, the world’s leading marketer of kiwifruit, has today announced the appointment of international creative network, VCCP to develop and launch its new global brand platform, Grown for Good, following a rigorous selection process. Zespri International Limited is the largest marketer of kiwifruit in the world, selling a record 248.1 million trays of kiwifruit in the 2025/26 […]

Brand Awareness Proven to Drive Share of Search, New Google and Tracksuit Study Finds

Brand Awareness Proven to Drive Share of Search, New Google and Tracksuit Study Finds

New study shows early brand investment increases Share of Search, a leading indicator of future market share  Brand investment is one of the hardest things to defend in a budget meeting. Google and Tracksuit have released new research to change that, showing a clear link between brand awareness and Share of Search, reinforcing the value of early, long-term brand […]

Lexus and AKQA launch The Summers We Keep, the third chapter in their storytelling partnership

Lexus and AKQA launch The Summers We Keep, the third chapter in their storytelling partnership

The new film demonstrates how predictive cultural intelligence, advanced AI-driven pipelines and human craftsmanship can work together to shape the future of impactful storytelling Lexus and AKQA unveiled The Summers We Keep, the third film in their creative partnership built on innovation, craftsmanship and compelling storytelling. Created for Lexus’ digital and owned channels and designed for […]

NIBE addresses Europe’s energy dependency in new international campaign

NIBE addresses Europe’s energy dependency in new international campaign

“Energy is no longer just a climate discussion. It’s also a question of dependency, price volatility and security.” That is the message from Swedish heat pump manufacturer NIBE, which is launching the international campaign A Heat Pump is an Act of Independence during London Climate Action Week. As thousands of policymakers, business leaders and climate stakeholders gather […]

Joybyte Turns Heretic Parfum’s Viral Nosferatu Moment Into a Profitable TikTok Shop Engine

Joybyte Turns Heretic Parfum’s Viral Nosferatu Moment Into a Profitable TikTok Shop Engine

Social and influencer agency Joybyte has partnered with niche fragrance brand Heretic Parfum to build a creator-led commerce strategy on TikTok Shop, driving a 1,047% increase in affiliate Gross Merchandise Value (GMV) in the first 60 days. The collaboration began in February 2026 after Heretic’s gothic and horror-adjacent fragrance content gained traction on TikTok, particularly around […]

The Hundred & Monzo announce major new partnership

The Hundred & Monzo announce major new partnership

Monzo, the digital bank that’s making money work for everyone, is debuting in cricket as the new Official Banking Partner of The Hundred. With over 15 million personal and business customers, Monzo is the UK’s largest digital bank as well as the 7th largest UK bank by customer numbers. Throughout the competition, fans will see […]

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