Lloyds Bank is getting into the Christmas spirit with the unveiling of a 12m tall interactive Christmas tree which will light up the London skyline over the festive period. Developed in partnership with Kinetic, the global leaders in OOH media, Greenhouse GroupM and AOL the scheme aims to promote the banks Love You To The […]
International public transport group Stagecoach Group Plc is to launch the UK’s first nationwide online bus journey planning service for its Stagecoach UK Bus division, with a new website by independent creative agency Rufus Leonard. The agency, which is also lead digital agency for PizzaExpress and the AA, was awarded the brief as part of […]
Patrón Tequila, one of the most-recognised and respected luxury spirits brands in the world, has taken-over a Christmas window display in Selfridges as part of its UK Christmas sales drive. The activity has been produced and created by launch specialist agency Five by Five. ‘A Perfect Constellation’ is a constellation of stars in the shape […]
Kayak, the travel search engine, will sponsor free New Year’s Eve services on Transport for London in 2015. TfL will also run a joint advertising campaign with Kayak to promote free travel on 31 December. The scheme has been running since 2001. The ads will feature the company’s sheep logo. Last year TfL failed to find […]
Turtle Wax recognised that most car care products were designed for men, yet women counted for 40% of sales. With a desire to make the brand more inclusive they selected Redshoe, with its experience in branding for women, to guide a strategy that would appeal to both genders. Redshoe was briefed to support the brand’s […]
[KGVID width=”600″ height=”338″]https://marcommnews.com/wp-content/uploads/2015/12/447064710_0.mp4[/KGVID] M&C Saatchi has created a hard hitting and emotional film for Bristol based charity One25, supporting its Christmas campaign to raise awareness of the issues surrounding women involved in street sex work. Launched in December, the film will run online and target the general public in an aim to humanise sex workers […]
[KGVID width=”600″ height=”338″]https://marcommnews.com/wp-content/uploads/2015/12/Samsung_Icona-Pop_360.mp4[/KGVID] Swedish pop duo, Icona Pop, release brand new single ‘F.U.’ straight to their most loyal fans through a live online concert. The pair teamed up with DDB Stockholm and Samsung to create a unique concert that could be experienced from all 360ᵒ angles. The concert was live streamed exclusively to 360 fans, […]
Thorpe Park Resort has unveiled two life-size Victorian style dolls in London to promote the world’s first psychological theme park attraction created by Derren Brown arriving in spring 2016. The incredibly realistic 4ft 7” high ‘living dolls’ shocked commuters during rush hour today and were spotted at numerous sites in London including Charing Cross Tube […]
Traditional holiday marketing campaigns have concentrated for years on competitive messages designed to sway buyers toward their products and services. But in 2015, Microsoft has taken a different approach. On November 16, 2015 a group of 37 Microsoft Employees from around the country gathered in New York City at the company’s new flagship store with […]
International brand design agency Design Bridge has unveiled a full range of new package designs for Appelsientje, the Netherlands’ most favourite juice drink brand. Appelsientje was launched in 1973 as the first pure juice in the ambient shelf and has a long heritage in the market, where their iconic orange juice is both a childhood […]