Virtual events are here to stay, as two-thirds of businesses prefer ‘dialling-in’ to an event instead of attending in-person

Virtual events are here to stay, as two-thirds of businesses prefer ‘dialling-in’ to an event instead of attending in-person

Virtual events are here to stay, as two-thirds of businesses prefer ‘dialling-in’ to an event instead of attending in-person

New research from Big Black door claims that It’s time for agencies and clients to grow up and start treating each other with more respect.

Growing skills gap for social media marketers amidst accelerating pace of platform change
Purpose Activation Company to Rank Top Purpose-Driven Brands in their 2022 Purpose Power Index

StrawberryFrog To Reveal Definitive Brand Purpose Report At Inc. 2022 Purpose Power Summit
Latest survey, ‘New Realities: Into the Metaverse and Beyond’, reveals that awareness of the metaverse has more than doubled in less than a year 76% percent of people feel the metaverse will allow for authentic self expression 90% think it will have an impact on sport and entertainment 74% feel it is the future

Wunderman Thompson Intelligence this week publishes New Realities: Into the Metaverse and Beyond, an analysis and roadmap for adland which expands upon the groundbreaking Into the Metaverse study. While the stats and survey have been invaluable, this new paper shows brands and agencies clear directions in a tech field where 74% of people feel it will be the future. Its […]
High impact formats drive up to 72x more attention than standard display, as report confirms the importance of premium formats in driving attention to digital advertising

Eye-Tracking Study Confirms That High Impact Formats Outperform Standard Display

B2B Marketing Investment Continues To Increase In 2022

New Study Shows Consumers Are Uneasy About Health & Beauty Brands Supporting Woke Causes

New Guardian Research Reveals Podcast Advertising Commands The Highest Levels Of Attention Across Media Formats
Takeaway information for brands and sports right holders

Nielsen Releases 2022 Global Sports Marketing Report Showing How Fans Are Changing The Game