Global consultancy Prophet today announced the results of the third annual Brand Relevance Index ®, a ranking of the most relevant brands in consumers’ lives today. Apple and Google maintained their standings as the top two most relevant brands in the UK for the second year. New entrants in the top ten: Android, Dyson and […]
Having recently undergone a rebrand, London Pride, Fuller’s iconic and Original Ale, is giving consumers the opportunity to win the ultimate and most original London experience. By purchasing London Pride in selected pubs and retailers, consumers will receive a unique code that they can use to enter into the draw via a microsite. Each month […]
The latest campaign for global luxury brand, Christian Louboutin, was designed by New York-based agency RXM Creative. It introduces a new size of their three original fragrances, which now come in a 30ml bottle. The campaign, called “Entering Christian’s Mind,” is comprised of various digital shorts and images, that will live on Christian Louboutin social channels (including Instagram stories) and the brand’s […]
MediaCom North has scooped four awards at this year’s UK Social Media Comms Awards, including both the Low Budget and High Budget Campaign categories. The content and connections agency, which is the biggest billing agency outside of London, took two golds for its work with leading fashion house Missguided. Its ‘Naughty List’ campaign, which starred […]
Mother’s Day in Argentina is at the end of October. This campaign has recognised through technology, all the effort moms put in their daily lives. Philips and Wunderman BA reuse mothers’ energy as a tribute on their day. Until today, we knew about electric, wind and thermic energy, to name a few. It´s time to add […]
Lidl UK premieres the latest advert in its #LidlSurprises campaign which will focus on telling the quality, provenance and price story behind its wine range. Created by TBWA\London, the new advert makes its debut tonight at 19:15 during Emmerdale, and on 20th October during the ad break in Cold Feet at 21.30, reaching an estimated 12 […]
From Grumpy Cat to OMG Cat and, of course, the classic Nyan Cat video, the world is cat-mad. In fact, cat related media content is shared twice as much as selfies online. Virgin Media has put its own unique spin on this craze and created a meow-nificent piece of social content to support the Virgin […]
Callaway Golf presents the epic finale to VICE Media produced series Golf Lives, launching October 16th, which brings together two Houston locals, friends, and bona fide legends on the golf course in a tête-à-tête. Rap icon Scarface and former NFL star Arian Foster built their careers in the studio and on the field, polar […]
Common Sense today announced the release of The Common Sense Census: Media Use by Kids Age Zero to Eight, the third installment in an ongoing series of national surveys tracking the use of media and technology among U.S. children from birth to age 8. Among the key findings is the spike in the number of […]
Shopping centre media specialist Limited Space has unveiled the next location in the roll out of its giant-format digital network ‘Orbit’. The bespoke site, the thinnest double-sided LED screens installed in a retail environment in the UK, comprises two back-to-back screens produced by specialist LED designers and manufacturers infiLED®. Together, the screens offer advertisers 30m2 […]