The building blocks to a lifelong passion for engineering could be a step closer for thousands of children across the UK, as LEGO has announced its support for a national campaign led by the Government and creative agency 23red to bring children face to face with engineering experiences and role models. The Engineers of the […]
The campaign is part of A Better Start, a ten-year National Lottery funded programme set up by the Big Lottery Fund to help families give their babies and very young children the best possible start in life. It will run in the five areas of England where A Better Start is based: Blackpool, Bradford, Lambeth, […]
Creative agency 23red, has appointed Susan Poole, formerly Chief Strategy Officer at ZAK, as Head of Strategy. Reporting to 23red’s CEO and founding partner, Jane Asscher, Poole will be joining the senior management team and will be responsible for developing strategies that underpin individual and organisational behaviour change. The role will see Poole lead and […]
NHS Blood and Transplant has launched an augmented reality campaign supported by experiential activity to raise awareness of blood donations among potential donors. The campaign, ‘See the power of blood donation’, created by agency 23red, also highlights the life-saving power of blood donations and uses innovative augmented reality technology to encourage the public to offer […]
Creative agency 23red has unveiled a video and social campaign for the Equality and Human Rights Commission (EHRC) to promote workplace maternity rights for young expectant mothers. Research by the EHRC and The Department for Business, Innovation & Skills (BIS) found that a quarter of mothers under 25 reported experiencing a negative impact on their […]
Statutory body the Equality and Human Rights Commission (EHRC) has appointed creative agency 23red to lead its communications campaign to help reduce pregnancy and maternity discrimination in the workplace. Recent research conducted by the EHRC and The Department for Business, Innovation & Skills (BIS) suggests that around 54,000 new mothers may be forced out of […]
Campaign to End Loneliness has appointed creative agency 23red to lead its communications campaign to raise awareness of the issue of loneliness affecting older people in the UK. In November 2015, the Campaign to End Loneliness, a coalition of organisations dedicated to ending chronic loneliness in older age, issued a brief for a creative partner. […]
Over the next two weeks, Tinder, the world’s most popular app for meeting new people, is partnering with NHS Blood and Transplant to draw attention to a different kind of search for a match – the challenging wait for a donor match. The partnership and creative concept was developed by integrated creative communications agency 23red. […]
As 23red celebrates a 20% increase in income and significant profit growth year-on-year, the creative communications agency has appointed Marcus Hernon to the new position of Client Partner overseeing a portfolio of private sector clients. With 15 years’ experience in the industry, including as board director level at agency Iris and most recently as client […]
Creative agency 23red has unveiled a Bluewater campaign celebrating ‘‘Christmas is here. Make it magical’ to highlight the yuletide festivities available at the retail and leisure destination in 2015. A 30 second TV ad is supported by press, digital, social, radio, outdoor, point of sale and in-mall media running throughout November and December in the […]