The creatives at Anti Advertising creatively changed the look of the billboards at bus stops to highlight the discrimination that prostitutes face. Conceived for the 30th anniversary of the Norwegian National Center of Expertise on Prostitution, these billboards use visual cues to show that sex workers have been stepped on, treated like trash and are […]
With temperatures dropping below freezing point in Chicago, one ad shop decided to take advantage of the situation to remind Chicagoans of warmer times with this clever Arizona tourism ad. Created by Off Madison Avenue, the ad shows a bikini-clad woman enjoying the warmth of the sun, with her sandals kicked off and landing on […]
http://www.youtube.com/watch?v=bvLaTupw-hk According to the NZ Transport Agency, speeding is a contributing factor in “20% of all fatal and serious injury crashes on New Zealand roads”. To remind drivers to be more vigilant on the road and to “choose a safer speed”, the agency released a powerful, thought-provoking safe driving ad titled ‘Speed ad – Mistakes’. […]
H&M is planning to broadcast a Super Bowl TV ad starring David Beckham that will allow viewers to buy items from the former footballer’s underwear range directly through their TVs. According to reports, the Swedish fashion retailer is returning to the Super Bowl after a year away with a campaign for Beckham’s Bodywear range. Viewers […]
In-app mobile adspend will reach almost 17 billion USD by 2018, up from 3.5 billion USD last year, a new report from Juniper Research has found. According to the report, growth will be driven by several key factors including improved targeting capabilities, as well as a trend for more effective interactive rich media ads to […]
Sistema Shyam TeleServices Limited (SSTL), which provides telecom services under the MTS brand, recently announced the launch of Canvas Blaze, a Dual SIM CDMA + GSM Smartphone preloaded with data and voice benefits for six months. Creativeland Asia, India’s leading independent communications company has conceptualized the communication campaign of Canvas Blaze Dual SIM for television, […]
Following a competitive pitch, communications agency Exposure has been appointed as lead creative agency for Microsoft’s newest tablet, the Surface 2, in an integrated four month campaign starting December, 2013. Campaign activity aims to bring audiences together through a creative approach that drives them along the journey to purchase. Activity includes advertising, media partnerships, influencer […]
http://www.youtube.com/watch?v=1T0Ja8PyBDc Taylor James, integrated creative production studio, has teamed up with agency CDM, New York, to create a fully animated short film for American Heart Association. Launched at the charity’s annual gala aboard HSS Intrepid, the animation educates and inspires us to combat heart health through tales of 3 inspirational young heroes. Designed and produced […]
The Post Office has collaborated with Absolute Radio and Mindshare UK to launch an interactive digital campaign to help fly a loved one home for Christmas. The campaign is set to run across Post Office and Absolute Radio’s online properties and social media channels and will encourage people to submit details of the country their […]
http://www.youtube.com/watch?v=HtdduhYhCvo A new campaign comprising of television, cinema, rugby big screens, print, outdoor and radio elements will be launching the Toyota Fortuner’s enhanced specifications, particularly the new – and highly desirable – black interior and its improved multi-function information display. Positioning the Fortuner with the phrase ‘Freedom is beautiful’, the campaign also showcases the vehicle’s […]