TopLine Comms announced the acquisition of Six Degrees – a specialist PR agency serving the science and engineering sectors. Following the acquisition, TopLine will launch a dedicated science and engineering (STEM) division in addition to its existing technology, fintech, and education departments – expanding the company’s team, deepening its skillset, and enhancing its overall PR […]
Stuart Broughton, founder of Datalytics, which was acquired by Iris Worldwide in a multimillion pound deal in 2013, has launched a new customer insight agency, Rubicon. Using the most advanced and up-to-date analytical techniques, the new breed agency specialises in enabling more decisive marketing through customer understanding. It comprises a mix of experienced data practitioners, […]
Shell Retail and Shell Global Commercial (Lubricants) can confirm we have appointed eight marketing communications agencies to our best-in-class agency roster and appointed MediaCom to handle global media planning and buying. The successful agencies are Doremus, Edelman, Geometry, H+K Strategies, Mirum, VCCP, VCCP Retail and Wunderman. The best-in-class roster will provide enhanced choice for our […]
Recipe has won the social account for Natural Balance Foods’ TREK bars and snacks range, following a two-way pitch. Recipe will be working with TREK on the development of the brand’s social presence, to help build awareness of and engagement with the energy bar brand. Marina Love-Smith, Marketing Director at Natural Balance Foods said, “TREK […]
In-house specialist OLIVER UK is bolstering its creative team with three key hires: Kevin Bratley joins as creative director, while brother-and-sister duo Jade and Lee Trott assume roles as art director and copywriter respectively. All three will work across key accounts and report to OLIVER UK’s ECD, Rob Kavanagh. Bratley will direct all integrated creativity across […]
Leading digital marketing agency Branded3 has merged under the brand of fellow St Ives Group marketing agency Edit to form a single, 265-strong marketing agency based across Bath, Leeds and London. Branded3 won Best Large SEO Agency and Best Content Marketing Campaign at last year’s UK Search Awards – its social media, content and search […]
Cowan, the independent, international design agency, relaunches in Australia from August 1 as client needs in Australia and Asia are once again driving marketers to invest in regionally-based brand design. The Cowan Australia team will work seamlessly with existing Cowan offices in Beijing, Shanghai, Singapore, Ho Chi Minh City and London to offer an integrated […]
Fashion retailer Perry Ellis has appointed the digital division of Media Agency Group (MAG), ‘Click Tap Media’, to manage a range of digital services for its renowned brands Farah and Original Penguin. London-based Perry Ellis is utilising the digital expertise of MAG and its Click Tap Media team, to raise awareness predominately through social media […]
Kwittken, an MDC Partners Inc. agency, announced its name change to KWT Global. The name change reflects the company’s exciting evolution as an integrated agency and marks a deliberate shift towards being known as a global brand strategy agency. KWT Global employs an interdisciplinary approach to marketing and communications, synthesizing the most impactful elements of […]
Quantcast Choice, the free consent management platform launched by Quantcast ahead of the implementation of the General Data Protection Regulation (GDPR) in May 2018, enabled its one billionth consumer consent choice on July 26. The milestone follows a number of industry reports naming Quantcast Choice as the most popular GDPR consent solution among publishers in […]