Scope3 Data Shows that SeenThis Technology Emits Less Carbon Than Conventional Ad Serving Adaptive streaming specialist SeenThis has contributed its data to and published its ad formats in the Scope3 collaborative sustainability platform. Users can now select SeenThis formats and discover their emissions directly in the Scope3 UI. SeenThis has built their solution on streaming […]
Sid Lee London, the recently formed specialist sport hub of global group Sid Lee, has added further creative firepower to its growing team with two senior hires. Laura Randall, previously Creative Director at Iris where she led the agency’s work with adidas, assumes responsibility for the creative output of Sid Lee London; delivering client work […]
Wilkinson Sword, the heritage brand part of the Edgewell portfolio, has launched ‘The Blade Masters since 1772’, a major repositioning campaign to humorously showcase the brand’s 250-year expertise in blades. Created by the independent creative agency, Pablo, the new campaign will launch across Wilkinson Sword’s 29 European markets and represents the brand’s most significant marketing […]
Out-of-home media owner 75Media has more than quadrupled its team in the last year, from eight to 43, leading to it taking over the lease of a larger Leeds HQ at 6 Wellington Place. The Leeds-based, UK-wide network, is forecasting and on track to meet a 470% growth in revenue year-on-year for 2024. Its portfolio […]
Global socially-led creative agency We Are Social has hired one of the industry’s leading figures in influencer marketing, Thibault la Droitte, as director of influence in the UK, elevating the agency’s reputation as a leader in the space. La Droitte will be responsible for overseeing all aspects of influencer marketing for We Are Social, with a focus on […]
Independent Cincinnati agency wins top grocery retailer following competitive review Stop & Shop, a leading grocery retailer operating nearly 400 stores across New York, New Jersey, Connecticut, Massachusetts, and Rhode Island, has named independent agency Curiosity its new creative agency of record. The decision follows a multi-agency review process led by Mercer Island Group. Curiosity […]
Leading global digital marketing business Jellyfish, announces the appointment of Mayumi Tatsuta as Vice President of Creative, based in Los Angeles. This marks the first strategic move under the leadership of Global Executive Creative Director, Jo Wallace, who joined Jellyfish at the end of last year, bringing a wealth of experience across award-winning creativity. With […]
McCann Birmingham announced today that Jo Jacques has been appointed Managing Director, Advertising at the agency. In her new role, Jo Jacques will continue to drive client delivery and satisfaction, growth, and culture within McCann Birmingham. The integrated agency has also announced a further 25 promotions across all departments including business leadership and project management, […]
Independent PR, digital and creative agency, The PHA Group, has announced the opening of Dig & Dig, the group’s first international agency which will have its HQ in Boston, Massachusetts. A digital and social agency, Dig & Dig will offer services including organic and paid social, influencer marketing, Digital PR, SEO, PPC and content marketing. […]
Ignis has been appointed by Britvic to develop an activation campaign for Lipton Ice Tea this Summer. The ‘Grab Some Sunshine’ campaign will include Festival activations, product sampling and a nationwide shopper marketing push. As part of the initiative, Lipton has partnered with Festival organiser Superstruct to activate at their Truck, Kendal Calling and Victorious […]