Affinity Petcare Appoint DUDE:London as Pan European Creative Agency

<strong>Affinity Petcare Appoint DUDE:London as Pan European Creative Agency</strong>

International company Affinity Petcare has awarded independent creative agency DUDE:London its creative account on a three-year contract following a competitive pitch process against Lola Mullenlowe and PS21. DUDE:London is an award winning independent creative agency known for their work with Trainline, PUMA and Campari. They will work on Natural Specialty Business Unit brands and are […]

Connected packaging popularity expected to surge in 2023 to educate customers and improve sustainability credentials

Connected packaging popularity expected to surge in 2023 to educate customers and improve sustainability credentials

Creative technology studio Appetite Creative today released results from its second annual connected packaging survey. Connected packaging has experienced a rise in popularity in the last 12 months, with over four-fifths (81%) of those surveyed stating they have used connected packaging, compared to just over half (54%) in 2022. The biggest barrier for almost half of […]

Designhouse, an established branding and digital agency, has partnered with the Nonprofit Organization Reboot, to deliver a bold and vibrant new identity.

Designhouse, an established branding and digital agency, has partnered with the Nonprofit Organization Reboot, to deliver a bold and vibrant new identity.

Reboot was formed by a group of influential senior communication and marketing professionals. Their mission is to educate and provide a platform for business leaders to create a more diverse, inclusive workplace. They aim to raise visibility of challenges faced by ethnic minority employees within the financial services sector and through the power of storytelling. […]

‘Not Just Any’ production company launches in London

‘Not Just Any’ production company launches in London

The new creative studio is headed up by Managing Director/EP Emily Rudge, ECD Aidan Gibbons and Ntrōpic‘s CCO and Founder Nate Robinson Situated in The Wharf (Angel’s emerging creative hub), Not Just Any is a production studio where talent, craft and technical innovation converge. Creatively led and boasting a roster of impressive talent, their skillsets […]

Bringing the Beauty of the Past Online: Serviceplan Suisse Create Antique GIFs for the Zurich Book Fair

<strong>Bringing the Beauty of the Past Online: Serviceplan Suisse Create Antique GIFs for the Zurich Book Fair</strong>

Copperplate engraved GIFs engage a new generation of collectors for Switzerland’s leading antiquarian book fair. Antique books, antique prints – and antique people. This is what awaits visitors to the Zurich Book Fair, Switzerland’s premier event for traders and collecters of rare antiquarian books and prints. And as it’s audience grows older, the fair’s visitor […]

Brand Metrics bolsters client services team as brand lift measurement booms

<strong>Brand Metrics bolsters client services team as brand lift measurement booms</strong>

The global technology company appoints Agnes Asplund Schmidt as Customer Success Manager in response to client growth Global technology company Brand Metrics, which works with publishers to demonstrate the effectiveness of digital advertising, has appointed Agnes Asplund Schmidt to the role of Customer Success Manager as a growing number of clients choose its technology to […]

Walr earns spot on 2023 UK’s Best Workplaces™ for Wellbeing list

Walr earns spot on 2023 UK’s Best Workplaces™ for Wellbeing list

Walr, the global res-tech company behind the cutting-edge data creation platform, has earned itself a spot on the 2023 UK’s Best Workplaces™ for Wellbeing list by Great Place to Work®, the global authority on workplace culture.  The 2023 UK’s Best Workplaces™ for Wellbeing list is compiled by analysing surveys from thousands of employees. The surveys […]

Conspiracy Theory Taps Kelly Medema to Lead People and Culture Across Its Indie Agency Collective

<strong>Conspiracy Theory Taps Kelly Medema to Lead People and Culture Across Its Indie Agency Collective</strong>

Kelly Medema has been named vice president of People and Culture at Conspiracy Theory, a certified Minority Business Enterprise that encompasses a network of specialist agencies that work together to tackle client challenges.  This executive leadership role is responsible for leading employee relations, culture and belonging initiatives, talent and change enablement, organizational and performance management, and […]

Saatchi & Saatchi planner launches AI-powered briefing platform, Briefly

<strong>Saatchi & Saatchi planner launches AI-powered briefing platform, Briefly</strong>

Ewan Patel, a planner at Saatchi & Saatchi London, has co-launched Briefly, a new AI-powered briefing platform which uses the latest developments in Natural Language Processing technology to elevate the brief writing process and facilitate better starting points for creative work.  The platform, which offers AI-generated, human-validated tips, prompts and feedback specifically designed for marketing […]

Lewis Moberly Launches LM+, a Sustainability Initiative

<strong>Lewis Moberly Launches LM+, a Sustainability Initiative</strong>

Leading brand design agency, Lewis Moberly, has launched a new initiative, LM +, towards developing a more sustainable business. The agency commitment to sustainability started fifteen years ago with its first environmental policy. The policy set out principles based on creative and responsible use of resources.  Since then, Lewis Moberly has created award-winning, sustainable packaging […]

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