BackLite Media partners with VIOOH to bring programmatic digital out-of-home to the Middle East

BackLite Media partners with VIOOH to bring programmatic digital out-of-home to the Middle East

BackLite Media, a leading out-of-home (OOH) advertising company in the UAE, is proud to announce an exciting new partnership with VIOOH, a leading premium global digital out-of-home (DOOH) supply-side platform. This partnership marks VIOOH’s first entry into the Middle East’s DOOH market and represents a significant milestone for both companies as they expand their regional […]

YouGov appoint William Ullstein as UK CEO

YouGov appoint William Ullstein as UK CEO

YouGov has announced that William Ullstein will be taking on the role of CEO – UK. He will oversee and help drive the commercial strategy for the UK market and lead the UK commercial and research teams. William has excelled in a variety of roles at YouGov in the nine years of service to date.  He joined […]

Humanaut Steps Up to Provide Creative Tools for Young People’s Mental Health

Humanaut Steps Up to Provide Creative Tools for Young People’s Mental Health

Chattanooga-based non-profit Be the Change Youth Initiative and mental health provider The Middle Path have forged a relationship with a powerful ally – creative agency Humanaut. The agency stepped up in Spring of 2024 to provide their best work for the groups’ shared mission. Both groups focus on mental health awareness and resources for adolescents and teens and Humanaut was […]

Nathan McDonald steps down from We Are Social

Nathan McDonald steps down from We Are Social

Agency’s co-founder announces exit from the agency after 16 years of leadership Nathan McDonald, the co-founder and group chief executive of global socially-led creative agency We Are Social, has announced that he will step down from the agency. McDonald and Robin Grant founded We Are Social in 2008 as a new kind of agency with […]

Nectar360 launches pilot for Severn Trent to reward consumers for using less water

Nectar360 launches pilot for Severn Trent to reward consumers for using less water

UK’s largest multi-partner loyalty programme teams up with major water supplier and will use reward points to incentivise behavioural change in water usage Nectar360, which owns and operates Nectar, the UK’s largest coalition loyalty programme, has partnered with Severn Trent to reward customers for adopting smart meters and reducing water consumption. The trial Severn Trent […]

Quiet Storm wins challenger brand Tea India without a pitch

Quiet Storm wins challenger brand Tea India without a pitch

Tea India, which sells a range of distinctly flavourful Chai blends, has found their perfect agency partner and appointed Quiet Storm without a pitch. The appointment is a first for Tea India as it gears up to take the brand to the next stage of growth. The agency’s first brief is to create a brand […]

Currys brings laughs in a new ad to highlight the power of shopping for tech I.R.L.

Currys brings laughs in a new ad to highlight the power of shopping for tech I.R.L.

New playful campaign in partnership with AMV BBDO and Spark Foundry showcases the hilarity of online shopping habits in a hands-on, in-store world Currys, the UK’s largest tech retailer, is raising the laughing bar once again with the latest instalment of its “Beyond Techspectations” campaign. The new film emphasises the value of in-store shopping, where […]

Creativity unleashed: D&AD releases free annual showcase and trend analysis to inspire and stimulate the creative industries

Creativity unleashed: D&AD releases free annual showcase and trend analysis to inspire and stimulate the creative industries

D&AD, the globally renowned non-profit which represents the pinnacle of creative excellence, has released its highly sought after Annual available for free as part of its ongoing commitment to nurturing creativity across different communities. The organisation is sharing full access to the D&AD Annual – a summary of the insights, strategies and campaigns that powered […]

Bloom UK collaborates with the IPA to launch 2024 IPA Council x iList exchange programme

Bloom UK collaborates with the IPA to launch 2024 IPA Council x iList exchange programme

Bloom UK to organise monthly co-mentoring conversations between IPA council members and iList trailblazers to bridge cultural divides and build visceral empathy Bloom UK, a professional network for women working in marketing and communications, today announces that it is collaborating with the Institute of Practitioners in Advertising (IPA) to launch the IPA Council x iList Exchange Programme. […]

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