BSWT Films Signs Three Directing Powerhouses for New Creative Era

BSWT Films Signs Three Directing Powerhouses for New Creative Era

International production company BSWT Films flexes creative muscle with signing of Tomás Peña, Pedro Pinto and Joaquín Luna in tandem with recent rebrand International production company BSWT Films has bolstered its roster of talent with the signing of three new directors. The move is aligned with the company’s renewed future focus on culture defining work, music-led and […]

impact.com to Power Minecraft’s First-Ever Affiliate Program

impact.com to Power Minecraft’s First-Ever Affiliate Program

New partnership reflects the industry’s shift toward creator-led marketing and supports the development of a robust affiliate program for gaming creators impact.com, the global infrastructure for partnership-driven commerce, today announced that it will power Minecraft’s first-ever affiliate program, making it easier for creators to earn from the Minecraft content they already share with their communities. The program […]

Rival Lands on The Sunday Times Best Places to Work 2026 List

Rival Lands on The Sunday Times Best Places to Work 2026 List

Rival has been named to The Sunday Times Best Places to Work 2026 list in the Small Organisations category, following an anonymous employee survey conducted in partnership with workplace engagement platform WorkL. Published annually by The Sunday Times, the programme recognises organisations across the UK for employee engagement, workplace culture and employee experience. According to WorkL survey data […]

ROAST Appoints Nicole Palmieri as Head of Digital PR to Lead AI-First Generative Engine Optimisation (GEO) Offering

ROAST Appoints Nicole Palmieri as Head of Digital PR to Lead AI-First Generative Engine Optimisation (GEO) Offering

Independent Performance Media agency ROAST has announced the appointment of Nicole Palmieri as its new Head of Digital PR. Palmieri joins to lead a specialist Digital PR department, specifically designed to navigate the shift from traditional link-building to the era of Generative AI and LLMs (Large Language Models). Palmieri joins ROAST following a highly successful […]

Conagra Brands Selects Cornett as Marketing Agency for Modern Media Execution

Conagra Brands Selects Cornett as Marketing Agency for Modern Media Execution

Cornett, a female‑owned independent media & marketing agency, has been selected by Conagra Brands, home to North America’s most iconic food brands, as its Strategic Media Execution Partner. Conagra is rebuilding its media and marketing model to enhance speed, transparency, and strategic integration. This work includes bringing strategy and digital activation in‑house, establishing a Marketing Center […]

Impero appointed to Funkin Cocktails RTDs and Funkin Pro Cocktails

Impero appointed to Funkin Cocktails RTDs and Funkin Pro Cocktails

Funkin Cocktails, home to both its ready-to-drink range and its professional-grade cocktail ingredients brand, has appointed independent creative agency, Impero, to work across its Funkin Cocktails RTDs and Funkin Pro Cocktails businesses. The appointment spans two key projects: A campaign for Funkin Cocktails Nitro RTDs and the development of a new positioning, brand world and […]

DUDE Joins Media Forces with Kotton Media

DUDE Joins Media Forces with Kotton Media

The move taps into a flexible approach to online media for the independent agency’s Milan and London clients Independent creative agency DUDE has created an official partnership deal as a minority stakeholder with Kotton Media, to integrate creative and media for clients in one seamless partnership. The new arrangement expands the range of services and […]

Product of the Year Spotlight on… Verisure LockGuard

Product of the Year Spotlight on… Verisure LockGuard

Georgios Anagnostou, Director of Products for France, UK and Ireland – lifts the lid on modern home security – from AI-triaged alarms to smoke deterrents straight out of a Bond movie – and why the front door is still a burglars favourite entry point. Tell us about your product and why it resonates with consumers. […]

We Are Social teams up with KLABU to build a global refugee sports community

We Are Social teams up with KLABU to build a global refugee sports community

Global socially-led creative agency We Are Social‘s Amsterdam office has partnered with KLABU, a non-profit dedicated to building community-led sports clubs in refugee camps worldwide, to scale its awareness and support globally, backing the organisation’s ambition of becoming the world’s largest sports club. KLABU provides access to sport and play for refugees, funding facilities, equipment […]

impact.com Accelerates Q1 Momentum with Platform Innovation, Rakuten Alliance, and Partnership Economy Expansion

impact.com Accelerates Q1 Momentum with Platform Innovation, Rakuten Alliance, and Partnership Economy Expansion

Company advances its platform, deepens strategic alliances, and drives ecosystem growth impact.com, the global infrastructure for partnership-driven commerce, today reported a first-quarter defined by significant product innovation, industry recognition, and expansion of its global partnership ecosystem. The company broadened its partnership network, helping brands, creators, publishers, and retailers drive measurable growth across the customer journey, […]

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