International Marketing Expert Alessandra Bosco Will Guide Companies in the Italian Market in Their Push for Digitization.
fifty-five, a global MarTech consultancy that empowers brands to unite and fully optimize siloed data across all channels to drive business results, today announces the opening of its tenth office in Milan and its appointment of Alessandra Bosco as head of the new office. This move builds on the fast-growing data marketing consultancy firm’s continued […]
Programme gives impact.com agency partners access to dozens of new benefits including business referrals, certification courses, and more
impact.com, the world’s leading partnership management platform, announced today the launch of its new Agency Partner Programme, a global programme offering dozens of benefits designed to deepen the company’s relationship with its most valued agency partners. The programme will provide agencies with referral opportunities, certification courses offering training on the industry, co-marketing resources, technology benefits […]
Studio.co.uk’s co-branded campaign features TV personality Josie Gibson and includes a series of £1000 giveaways ahead of Christmas
Online value retail specialist Studio.co.uk has bolstered its 2022 ‘Get Christmas Ready’ marketing campaign with major media partnerships with ITV Daytime and commercial radio group Global. The partnership with ITV includes a range of co-branded 30” TV adverts featuring TV personality Josie Gibson and competitions that give viewers the chance to win £1000 of Studio.co.uk […]
Inauguration of the new location for Serviceplan’s French headquarters takes place, hosted by Serviceplan Group France President Carole Giroud and Serviceplan Group CEO Florian Haller Giroud and Haller reflect on Serviceplan Group’s unprecedented end of year growth of +28% for the fiscal year ending 2022. Strengthening of the House of Communication in Paris follows the […]
TBWA\RAAD has been named to Fast Company Middle East‘s prestigious annual list of the Most Innovative Companies in the Middle East for 2022, ranking number one in the Advertising sector. The list honors groundbreaking businesses that are making profound impact on both industry and culture, ultimately thriving in today’s ever-changing world. This year’s Most Innovative […]
Help save a heart with the songs you heart on Spotify – new CPR training harnesses the listening habits of millions to save lives
The British Heart Foundation (BHF) hopes to save lives with Lifesaving Beats, a bespoke campaign leveraging the world’s most popular audio streaming service, Spotify, to help teach CPR in 15 minutes to anyone, all to the beat of a song you love. Now live, with creative by Saatchi & Saatchi, the free programme will invite […]
Anita Nair Osborne has joined Amplify, the global creative agency specialising in experience and culture, as Head of Content Production, working with clients including Airbnb, Epic Games, Google, Lego, Nike, PlayStation and Prime Video. Joining from Engine, where she was Head of Production, Anita brings 20 years’ experience to her new role at Amplify. She […]
Saatchi & Saatchi Wellness UK announces the appointment of Monet Lacock as Art Director. In this role, Lacock will play an integral part in delivering outstanding communication solutions for Saatchi & Saatchi Wellness clients together with other members of the creative team. “Monet brings to Saatchi & Saatchi Wellness UK a hugely impressive portfolio and […]
Andy Cooke and Sophie FitzGerald join the award-winning production operation as part of expansion
BBH is expanding its BAFTA Award-winning Black Sheep Studios to form a full-service production company, reflecting the evolution of client needs over the seven years since it launched. Black Sheep Studios will continue working with BBH clients and remains rooted in the agency’s Power of Difference philosophy, but adds a new direct-to-brand offer across content, […]
Adam Powers has been appointed as the Chief Experience Officer at twentysix, Leeds-based digital experience and performance agency
Prior to that, he was Chief Experience Officer at renowned global agencies BBH and Tribal DDB, leading experience design for an array of clients including Google, IKEA, British Airways and Volkswagen. Notably, prior to his decade as an agency executive, Powers spent 11 years with the BBC as Head of User Experience and Design. Powers […]
