Recycle the noise, silence the city

New technologies: PEUGEOT uses piezoelectricity that recycles sound pollution to recharge the PEUGEOT e-208

Recycle the noise, silence the city

PEUGEOT, along with agency BETC, designed the first billboard composed of thousands of acoustic sensors with piezoelectric properties, capable of charging electric vehicles using cities’ noise pollution. The device absorbs the vibrations emitted by city sound waves to help recharge the new e-208, 100% electric model. To demonstrate their commitment to Unboring the Future, as well as […]

Space drives awareness for new electric performance car brand Polestar

Space drives awareness for new electric performance car brand Polestar

Creative agency, Space, has revealed its collaboration with innovative performance electric car brand, Polestar, on the launch of its latest vehicle, Polestar 2.  The agency is promoting ‘Polestar 2 on Tour’, a series of roadshow events designed to drive awareness of Polestar 2 ahead of first customer deliveries in summer 2020. The roadshow events are […]

23red and City to Sea use Ocean screens to offer water on tap in run up to National Refill Day

23red and City to Sea use Ocean screens to offer water on tap in run up to National Refill Day

In the run up to National Refill Day (June 19), 23red and award-winning environmental campaigning organisation City to Sea are using the creative power of Ocean’s connected outdoor screens to encourage people to use refill stations and reusable water bottles, rather than buying water in single-use plastic bottles.   In a UK media first, the campaign turns three full motion […]

The Social Chain Group launches interactive billboard to help Manchester’s homeless

The Social Chain Group launches interactive billboard to help Manchester’s homeless

An interactive billboard posed to answer Manchester’s most divisive questions has just been unveiled by The Social Chain Group, in support of the local charity, Centrepoint. Located on the Axis in Deansgate Castlefield, next to Beetham Tower, the digital billboard was created by the influential social media agency as a way to “gamify” the donation […]

Spotify Extends “Wrapped” with Dynamic Multi-Market DOOH Campaign

Spotify Extends “Wrapped” with Dynamic Multi-Market DOOH Campaign

Spotify has extended its popular end of year marketing campaign “Wrapped”, with a real-time digital OOH campaign. Premium users are invited to submit their personal Wrapped stats to be “Overshared” publicly in one of six major foot traffic hubs around the world: Times Square in New York City, Piccadilly Lights in London,Forum Des Halles in […]

Wonderbra returns to spectacular out-of-home with “Hello Me!”

Wonderbra returns to spectacular out-of-home with “Hello Me!”

Twenty-four years after its famous “Hello Boys.” billboard captured the world’s attention, Wonderbra returns to spectacular out-of-home (OOH) with a modern twist on its original iconic campaign. Exclusive to Ocean’s premium OOH locations across five cities, “Hello Me!” breaks across more than 10 screens in Manchester, Birmingham, Glasgow and London for two weeks from Monday, […]

Super-Pharm and BBR Saatchi & Saatchi provide a cheeky welcome for Prince William’s Israel visit

Super-Pharm and BBR Saatchi & Saatchi provide a cheeky welcome for Prince William’s Israel visit

It’s been 70 years since a British dignitary let alone British Royalty has visited in Israel. By Israeli standards this is a wonderful opportunity for celebration and an even better one for brands to give the young prince a royal welcome ‘Israeli style’. That is why , Israel’s largest drugstore chain, working together with BBR […]

Dulux invites London and Amsterdam to connect through colour

Dulux invites London and Amsterdam to connect through colour

Dulux is inviting London and Amsterdam citizens to add colour to each other’s lives, using a live link connecting the two European capitals, powered by Ocean Outdoor’s international alliance and the latest digital out of home technology. Created by MullenLowe London, Let’s Colour won the International Prize in Ocean Outdoor’s annual digital creative competition which looks […]

Stendahls unveils the world’s most boring billboard for Sioo:x

Stendahls unveils the world’s most boring billboard for Sioo:x

 Swedish creative agency Stendahls, have unveiled the ‘world’s most boring billboard’ for Sioo:x. Sioo:x Wood Protection gives outdoor wood surfaces a beautiful, natural silver-grey hue and keeps them protected for twelve years. It’s also 100% environmentally friendly – which is revolutionary. But twelve years’ worth of protection is almost too good to be true and Stendahls’ mission […]

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