Agency work includes brand identity, signage, packaging, menu, merch and more for launch of first Bad Chicken standalone location Bad Chicken has enlisted restaurant and hospitality branding agency Vigor to cook up a new look for the brand’s first standalone location and reintroduce “the baddest wings in town” to Dallas diners. The work includes brand strategy and positioning, brand […]
Recognising the importance of distinctive branding and design in the communications landscape and the return that it offers businesses, BMB is launching a new brand strategy and design offering. BMB CEO, Jason Cobbold, founding partner David Bain and Head of Design, Ted Smith, will head up the new division, BMB Forge. BMB has consistently developed creative work […]
Innate Motion appoints Joyshree Reinelt as CEO to lead the regenerative business movement
As esure looks to develop a new group brand purpose, the insurance company has appointed Karmarama, part of Accenture Interactive to help position the esure Group as a leading force to redefine the role of insurance in our day-to-day lives. Karmarama will be taking an insight-led approach. The strategy will use semiotics, netnography and ethnography, […]
Ada Ventures, a brand-new UK-based venture firm have partnered with global creative brand agency BrandOpus to revolutionise the face of venture capital through a new brand strategy and visual identity. Inspired by Ada Lovelace, the overlooked heroine of computer science, Ada Ventures has been created to change the face of venture capital by challenging traditional […]
Zoflora, the highly perfumed concentrated disinfectant brand, has appointed Quiet Storm as its lead creative agency following a competitive pitch run by Creativebrief. Quiet Storm is briefed to develop a brand strategy and creative idea that will communicate the brand’s unique positioning in the market. First round activity will be an integrated campaign which includes […]
Barclaycard is looking for a lead creative agency with unparalleled creative capabilities to match the company’s ambition for its brand. Following the completion of a major restructure and the development of a new corporate strategy, Barclaycard has a renewed focus on the power of its brand and communications as a driver of growth for the […]
Independent agency Rufus Leonard has boosted its strategy team with the appointment of Rosanna Covacich as brand strategy director. Previously strategic client director at MSL Group, the Publicis Groupe integrated design and PR agency, Covacich has significant experience in both brand and digital strategy. Reporting to Laurence Parkes, Rufus Leonard’s chief strategy officer, Covacich joins […]