Innate Motion appoints Joyshree Reinelt as CEO to lead the regenerative business movement
Innate Motion appoints Joyshree Reinelt as CEO to lead the regenerative business movement
esure appoints Karmarama to launch new brand strategy
As esure looks to develop a new group brand purpose, the insurance company has appointed Karmarama, part of Accenture Interactive to help position the esure Group as a leading force to redefine the role of insurance in our day-to-day lives. Karmarama will be taking an insight-led approach. The strategy will use semiotics, netnography and ethnography, […]
BrandOpus partners with Ada Ventures to revolutionise the face of venture capital
Ada Ventures, a brand-new UK-based venture firm have partnered with global creative brand agency BrandOpus to revolutionise the face of venture capital through a new brand strategy and visual identity. Inspired by Ada Lovelace, the overlooked heroine of computer science, Ada Ventures has been created to change the face of venture capital by challenging traditional […]
UK’s Number 1 Disinfectant Zoflora appoints Quiet Storm as lead creative agency
Zoflora, the highly perfumed concentrated disinfectant brand, has appointed Quiet Storm as its lead creative agency following a competitive pitch run by Creativebrief. Quiet Storm is briefed to develop a brand strategy and creative idea that will communicate the brand’s unique positioning in the market. First round activity will be an integrated campaign which includes […]
Barclaycard seeks lead creative agency to support new brand strategy
Barclaycard is looking for a lead creative agency with unparalleled creative capabilities to match the company’s ambition for its brand. Following the completion of a major restructure and the development of a new corporate strategy, Barclaycard has a renewed focus on the power of its brand and communications as a driver of growth for the […]
Rufus Leonard appoints Rosanna Covacich to senior strategy role
Independent agency Rufus Leonard has boosted its strategy team with the appointment of Rosanna Covacich as brand strategy director. Previously strategic client director at MSL Group, the Publicis Groupe integrated design and PR agency, Covacich has significant experience in both brand and digital strategy. Reporting to Laurence Parkes, Rufus Leonard’s chief strategy officer, Covacich joins […]