Global job site Indeed launched its new global TV commercial, ‘Stories’ in the UK on October 1. A series of four vignettes, the first two of which are released over the week: The Box (20 secs) and The Dream (20 secs). Indeed’s Stories campaign aims to build on the resilience shown by jobseekers in its most recent “Sunny” and “Ask Me Anything” ads, and […]
A 238m² canvas made of real lemons was put up during the summer on Calle Fuencarral, one of the most central streets in Madrid, and posed a challenge for passers-by: to guess the exact amount of lemons used to create it. The outdoor activation was conceived by Publips Serviceplan for Amstel Radler, in a continuation […]
Health giant Reckitt Benckiser have released Lemlift, a dissolvable supplement designed to support the immune system with Vitamin C and Zinc. With the dog days of summer far behind us and the cold, wet and blustery commutes of winter ever encroaching, Lemlift’s debut ad, ‘Winter Look’, features a vibrant character animation, fully intent on combatting […]
Kia Motors has teamed up with agency Innocean, production company Reelbase / Itchy & Scratch Pictures, and production service company Flatpack Films to launch an epic campaign to celebrate its new position as official partner of UEFA Europa League. The agreement will see the car brand sponsor UEFA for the next three years. The […]
Spotify is celebrating its growing library of podcasts on International Podcast Day on 30th September 2018 with a one-day Twitter campaign developed by media agency UM, in collaboration with creative agency Byte and tech platform Blue Robot. On 30th September, Spotify will be owning Twitter’s most premium product, First View, where the first promoted tweet […]
William Grant & Sons UK has this week launched its first ever dynamic digital out of home campaign for Glenfiddich and its innovative Experimental Series. Devised by out-of-home (OOH) and location marketing specialist, Posterscope, working with partners Vizeum, the campaign seeks to capture the attention of whisky fans at the right time of day and […]
Following on from ignis’ recent work for Calvet, the agency announced the launch of a new campaign for J.P. Chenet. They were approached to create a unique and clear voice for the brand whilst highlighting its new, smaller format offering. The brand, known for its unusual bottle shape and broad flavour appeal, has been given a […]
Dunkin’ Donuts has revealed its new identity, building on the iconic tagline “America Runs On Dunkin’†and signalling the start of a transformative journey that will see the brand recognised, simply, as Dunkin’ beginning January 2019. Global brand design agency Jones Knowles Ritchie (JKR) worked alongside agency partners BBDO New York and Arc Worldwide, to […]
The Outdoor Advertising Association of America (OAAA) and its members have initiated a national out of home (OOH) campaign designed to inspire and excite the ad industry about OOH’s power, value, and significance in today’s digital world. #GetOutOfHome will run across more than 50,000 OOH sites, including 27 digital screen networks, in 30 major US […]
UNICEF have launched Generation Unlimited, a new global partnership dedicated to increasing opportunities and investments for children and young people aged 10 to 24. The initiative was launched at the 73rd session of the UN General Assembly. It featured a hologram installation, which leverages recent technological advancements in mixed reality (VR/AR) and hologram technology, to engender […]