LIONSGATE+ launches ‘Life Uncensored’ brand campaign, created by adam&eveDDB

LIONSGATE+ launches ‘Life Uncensored’ brand campaign, created by adam&eveDDB

LIONSGATE+, the premium streaming service from STARZ has launched a provocative new brand campaign that aims to position itself as the ultimate destination for unapologetic adult escapism. ‘Life Uncensored’, created by creative agency adam&eveDDB, is an integrated 360-campaign spanning TV, immersive OOH, radio, digital and social media. At the heart of the campaign is a […]

Humanaut and Organic Valley Launch New Brand Campaign to Connect People With Where Their Food Comes From

Humanaut and Organic Valley Launch New Brand Campaign to Connect People With Where Their Food Comes From

Independent creative agency Humanaut has partnered with longtime client Organic Valley, an independent cooperative of 1,600 small organic family farms that’s a pioneer in the organic food industry,  to create the digital videos at the heart of their new brand campaign. Organic Valley is looking to become the organic brand of choice for conscientious consumers—a […]

The League Dating App Celebrates “Goaldiggers” in Unapologetic OOH Campaign from Humanaut

The League Dating App Celebrates “Goaldiggers” in Unapologetic OOH Campaign from Humanaut

Creative agency Humanaut was tapped to create the first national out-of-home campaign for The League, the newest addition to the Match Group portfolio. The League, a premium dating app devoted to creating power couples from its curated community of singles seeking equally ambitious and driven partners, doesn’t believe in settling. The pitch? “Be a Goaldigger.” The campaign’s bold designs and […]

SPECSAVERS’ NEW HEARING CAMPAIGN FOCUSES ON THE JOY OF REDISCOVERING ORDINARY SOUNDS

SPECSAVERS’ NEW HEARING CAMPAIGN FOCUSES ON THE JOY OF REDISCOVERING ORDINARY SOUNDS

Specsavers today unveils phase two of its Lost & Found campaign to highlight its specialist audiology services. This time, the campaign focuses on the simple joy of rediscovering ordinary sounds again. The integrated campaign – ‘The joy of ordinary sounds’ – was created by Specsavers Creative and runs from 15th September – 31st October. It includes a TV, […]

Fortnight and ImOn Revisit “Neighbors” in Comically Confusing “Always On” Campaign Update

Fortnight and ImOn Revisit “Neighbors” in Comically Confusing “Always On” Campaign Update

Marketing agency Fortnight Collective has crafted a new round of its “Always On” advertising campaign for client ImOn Communications after the successful launch of its earlier work. During the 2023 Super Bowl, the Iowa telecommunications services brand debuted two water cooler ads, “Who’s On” and “Neighbor,” a spot that is inspired by a classic Abbott […]

Nerdy Recruitment Ads Aiming for Sweden’s Top IT Talent

Nerdy Recruitment Ads Aiming for Sweden’s Top IT Talent

A fresh OOH campaign from Castra, one of Sweden’s fastest-growing IT consulting companies, is getting reactions for making no sense at all – at least to the average viewer. The reason: The ads are written in the constructed languages of Klingon (Star Trek), Sindarin (The Lord of the Rings) and Galactic Standard (Star Wars). A […]

Startup, Pure Rush Soap, Taps Some Big Names to Launch New Irreverent Campaign Highlighting Commitment to Ethical Values

Startup, Pure Rush Soap, Taps Some Big Names to Launch New Irreverent Campaign Highlighting Commitment to Ethical Values

Startup Pure Rush Soap brings in family friend Mark Wenneker to help them get their brand off the ground. Wenneker pulled in a few friends himself, including Hungry Man’s Dave Laden, content creation studio Logan, comedian Andrew Donnelly, and Amalgam’s Ned Wallroth. At the core of the campaign lies Pure Rush’s unwavering commitment to transparency and […]

Nothing Translates a Human Like a Human

Nothing Translates a Human Like a Human

New campaign for translation provider Translated celebrates the unique value of humans in translation Translated‘s brand insight reveals that humans engage in translation every day, often without even realizing it. We decode languages that extend beyond mere words, enabled by our cultures, experiences, and beliefs. As humans, we remember, we imagine, and we interpret, all […]

Intuit Mailchimp Launches New Global Campaign to Help Marketers Untangle Their Clustomer Problems

Intuit Mailchimp Launches New Global Campaign to Help Marketers Untangle Their Clustomer Problems

Today, Intuit Mailchimp (Nasdaq: INTU), the #1 email marketing and automation brand1, announces the launch of a new global brand and product campaign: ‘Turn Clustomers Into Customers’—all crafted by our in-house agency Wink Creative (named Ad Age’s 2023 In-House Agency of the Year), with help from our friends at Pretty Bird, powerhouse director, Calmatic, and […]

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