Leading childhood cancer research charity, Children with Cancer UK, has unveiled a brand new awareness campaign inspired by the stories and milestones – both big and small – of young cancer survivors. The Children with Cancer UK ‘Milestones’ campaign tells the story of two childhood cancer survivors – Billy and Demi – and their families’ […]
Founders Launches a post-pandemic resurgence campaign for NYC The Partnership for New York City supported by Governor Kathy Hochul and Mayor Eric Adams have launched WE ❤️NYC, a multi-channel campaign which runs across all five boroughs of the city starting today. Created by independent creative agency Founders, the campaign has evolved the classic I❤️NY, to […]
The brand introduces the world to their latest dish with their “Sizzling Streaks” activation and a TV spot that revives an early aughts classic Fast-casual restaurant brand Panda Express wants to help fans discover their sizzle with a new national campaign created by independent creative and strategic advertising agency The Many that—through a combination of rock-power ballad-driven TV spots […]
Moose Toys, the leading toy company, has teamed up with word-of-mouth marketing agency, Come Round, for a nationwide in-home marketing campaign for its popular toy line, Magic Mixies. The campaign kicked off during the February half-term holidays and aimed to raise awareness of the Magic Mixies product range among families across the UK. As part […]
Tourism brand bets big on unique benefits to stand out from nearby competition When people think of Kentucky, they should think of Lexington, because Lexington represents the best of the Bluegrass State. So says a new campaign by agency Cornett for longtime tourism partner VisitLEX that’s going big on a direct call to action for […]
Welcome to SCHOCK’s Home of Colourful! – In the new brand campaign by Saint Elmo’s Munich, Iggy Pop celebrates the colourful diversity of SCHOCK sinks with animals from the Bavarian Forest. The campaign can now be seen online, on social media and out of home across Europe. Iggy Pop returns to the Bavarian Forest and […]
Independent, creative and strategy agency The Distillery Project (TDP) has launched a creative campaign to support Good Crunch™, Dole Packaged Foods’ new purpose-led brand of nutritious, sustainably made dried fruit snacks. The product is available in three options—Pineapple Bites Original, Pineapple Bites with Chili, and Banana Bites Original—and delivers on what the name suggests: It’s a satisfying snack […]
The North Face and FRED & FARID Shanghai have announced a new collaboration to relaunch the TNF100, the iconic 100km ultra trail race, after a three-year absence. The event, known as “one of the toughest and most beautiful ultra trail experiences in the region,” has faced significant challenges in recent years, including the COVID-19 pandemic […]
There are no more acceptable excuses to discriminate! Children, teenagers and young men and women who have Down syndromeshare true-life episodes of discrimination and ableism. For World Down Syndrome Day 2023, CoorDown presents RIDICULOUS EXCUSES NOT TO BE INCLUSIVE, the international awareness campaign created in collaboration with SMALL NY and TikTok. In a world increasingly […]
Diverse talent unites to showcase representation and authentic connection General Motors unveils a new marketing campaign spotlighting the brand’s sponsorship of the Southwestern Athletic Conference (SWAC) and commitment to Historically Black Colleges and Universities (HBCUs) through an intentional, authentic, and culturally relevant storyline. “We understand that representation matters as we strive to be the most […]