As the first Gen Z graduates start joining the job market en masse, new research shows that Millennials see the up-and-coming generation as being more money-minded and less collaborative – but more focused. According to a six-country survey by research experts B2B International, in which over 900 HR and Business Managers were interviewed, 61% of Millennials see the youth of today as caring more […]
Health Unlimited announced it has joined Serviceplan in a formal partnership called ‘Serviceplan Health’. The move, which comes after collaborations between the agencies earlier in 2019, will further support the Serviceplan Group’s global healthcare marketing and communications offering. Serviceplan Health will focus its efforts on the launch of healthcare brands in the UK, Germany, Poland, […]
Kia Motors launched a new pan-European advertising campaign for the new Kia e-Niro electric crossover – fronted by Oscar-winning actor Robert De Niro. The campaign has been developed by INNOCEAN Worldwide Europe Europe under the leadership of Gabriel Mattar (European Chief Creative Officer) and Ricardo Wolff (Executive Creative Director). “It’s our first campaign for Kia […]