McCann Worldgroup in Europe announced that Adrian Botan will assume a new role in the region as Chief Creative Officer. This is in addition to his current remit as President of the Creative Leadership Council in this region. In his new position, Botan will focus on further strengthening the network’s creative capabilities across Europe to provide clients with a product of […]
INNOCEAN Worldwide appoints Havas Media Group as the media agency for Hyundai and Kia in Europe. The selection was a result of a competitive review led by INNOCEAN, the global lead agency of the two car manufacturers. The process was handled by INNOCEAN Worldwide in Korea together with its European Regional Headquarter INNOCEAN Worldwide Europe. […]
Vanguard, one of the world’s largest and most respected investment firms with more than 20 million investors globally, has appointed AML Group as its lead creative agency across Europe for both B2B and direct to consumer audiences. Appointed following a competitive four-way pitch handled by Vanguard’s Head of Marketing, Europe, Laura Curtis and her team, […]
Following a competitive pitch process, integrated marketing and comms agency, Brandnation, has been appointed by luxe accessories brand, Abbott Lyon, to deliver its creative brand campaigns into 2020. The brief is to deliver mass brand awareness to support the brand’s ambitious growth plans throughout Europe and North America. Brandnation will be delivering a digitally focused marketing […]
Asahi Breweries Europe Group has chosen Brilliant Noise to transform its approach to marketing across Central and Eastern Europe. The win is the result of a competitive tender. Brilliant Noise was selected on the strength of its marketing transformation work, specifically with FMCG brands. It has delivered similar programmes for Diageo, Barilla, L’Oréal, Jacob Douwe Egberts, adidas, Visa Europe and Universal […]
While other car brands are still announcing sustainable cars, Hyundai has already brought three zero-emission vehicles onto the road. This progressive attitude is nothing new for Hyundai, given their rich entrepreneurial history, but it remains a lesser known fact to the outside world. So when it came to promoting their next generation of cars — […]
easyJet, Europe’s leading airline, will launch its successful Look&Book image search app feature across Android devices. The launch follows the app feature release on iOS in October 2018 which has seen over 28,000 photos matched to destinations to date. With so many travellers now getting their travel inspiration from their Instagram feeds, easyJet wanted to make […]
Today, you can date almost anyone, anywhere, anytime. But sometimes with dating goes disappointments and considerable fatigue. A recent TNS KANTAR study for Match shows that today 45% of single women complain about the lack of commitment of other singles. In this fast-dating-apps environment, a lot of singles are constantly tempted to date someone new, thinking the […]
Lexus Europe and The&Partnership have launched their second pan-European campaign of 2019, this time for the manufacturer’s range of Self-Charging Hybrid vehicles. Appearing across European territories, the creative informs viewers how the batteries of the electric motors of Lexus Self- Charging Hybrid vehicles charge as they drive. The range of vehicles hopes to appeal to […]
Blending high-end Belgian ingredients with the finest liquors for a decadent range of cocktail-inspired ice creams and sorbets, LiQ is a stylish, sophisticated take on indulgence offering lower sugar desserts that use stevia rather than sugar for a lighter alternative. B&B Studio introduced the name ‘LiQ’ as a playful take on the process of eating […]