Media, Content and Technology agency Wavemaker, are partnering with 12 media owners for a one-day takeover of 1Rebel Southbank, offering a schedule of exclusive classes for staff and showcasing their ongoing commitment to promoting the importance of mental health amongst young people. Media Owners including DMG, JC Decaux, Twitter, DCM, Blis, Outdoor Plus, Ocean, Hearst, […]
Boom Cycle the London based indoor cycling phenomenon has launched a new campaign with the help of communications agency Brokkr. The two-week activation which kicks off this month includes an inspirational launch event at their iconic Battersea Power Station location, online and social activity plus a brand tie-in with Fujifilm Instax. A high energy workout […]
Summer seems to have finally arrived across the UK, and with it brings the stereotypical tough days on public transport. Every morning and evening, commuters have to dodge rammed tube carriages, busses stuck in traffic jams, and certain rail companies cancelling services with little warning. However, this July commuters will be encouraged to avoid the […]
Evans Cycles, the UK’s leading specialist bike shop, has announced the launch of its new Better by bike campaign. Aimed at celebrating the wider health benefits of cycling, the initiative will see the UK’s largest high street cycling retailer help inspire the public to ride more regularly and show the world why everyone can become […]
Transport for London (TfL) launches a new campaign which aims to get more people to leave the car at home and walk and cycle instead. Using the line “WALK | CYCLE | DISCOVER”, the campaign celebrates everyone who chooses to make today an active travel day by showing that there are a whole host of […]
Wahoo Fitness, the leader in connected fitness devices, has today announced its latest partnership for the 2018 professional road racing season with the addition of British UCI Continental team JLT Condor. During the 2018 and 2019 seasons, JLT Condor will use Wahoo’s game-changing ELEMNT BOLT GPS computer which was designed using CFD (Computational Fluid Dynamics) […]
BTL Brands, the independent branding agency for startups, has launched Chapter 2 (C2), a new wellness and protein brand, in France. The brand concept is born from the founder’s next chapter in his career, from having built a small empire of six gyms in Nimes, France. From creating the brand name and personality, to building […]
Fitbit launch ‘Mother’s Day 3D World’ a 20-second animated film directed and animated by Cookie Studio. The film takes viewers on an excursion through a spring-time world of blooming flowers, kettlebells and yoga mats to promote its fitness watches for Mother’s Day. The animated dimension is the second iteration for Fitbit created by London-based Cookie […]
Bulk Powders is one of the UK’s leading sports nutrition brands and has continued to go from strength to strength. Their latest venture is a range exclusively for women and required impactful brand and packaging design to complement industry leading flavours and formulations. Leeds-based strategic design agency, Robot Food, was asked once again to lead […]
Award winning brand design consultants WPA Pinfold, have designed a unique range of on-the-go single serve sachet supplements for Body Sculpture. Body Sculpture is a global fitness brand with over 50 years’ experience in the fitness market. It was through this experience that they saw a gap in the market and decided to launch the range […]